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Omnicom Group has reported revenue of $4.0 billion for the third quarter of 2025, reflecting organic growth of 2.6 percent compared to the same period in 2024.

The move builds on PubMatic’s 50% year-over-year CTV growth and underscores its position as a key technology partner for next-generation advertising formats.

The festive initiative promotes the brand’s multi-platform Christmas offering across print, membership, and live events — including its debut on television.

The AI-generated film celebrates the human experience at the heart of Maserati’s engineering, showing that while intelligence can be artificial, emotion cannot.

McDonald’s and Leo UK have unveiled World Menu Heist, a nationwide integrated campaign introducing a selection of McDonald’s most popular international menu items to UK restaurants for the first time.

UK insurance company Policy Expert has appointed Goodstuff and Forsman & Bodenfors, both part of the Stagwell network, to lead its media planning, buying, and brand development across the UK.

The live event transformed the night sky into a playable arena, setting a Guinness World Record for the largest gaming screen ever carried by a helicopter.

The partnership marks a key step in Pizza Hut’s plan to strengthen its position in the Australian market and accelerate business growth.

Kramer most recently served as Chief Marketing and Communications Officer at Accenture, where she led a global, technology-driven marketing function.

Carlsberg is using miniature craftsmanship to send a big message about moderation. The brewery has introduced what it calls the world’s smallest non-alcoholic beer — a bottle only twelve millimeters tall containing just 0.005 centiliter of alcohol-free beer.

Growth is being fuelled by investment from B2B creators, generative AI brands, and the expansion of campaigns into connected TV (CTV).

The film takes a playful, cinematic approach to the question: Which Mo should you grow?

Pepsi MAX has launched a new on-pack promotion to mark the third year of its partnership with EA SPORTS FC 26, offering football fans in-game rewards and deeper immersion into the EA SPORTS FC experience.

The campaign introduces a tongue-in-cheek piece of “wearable tech” — a functional bottle opener necklace — as Heineken’s answer to digital companionship devices.

The campaign celebrates the product’s playful spirit through a cast of animated cheese cube characters, marking another step in the brand’s mission to make snacking fun for families.

The update builds on DoubleVerify’s AI-powered classification technology, designed to ensure transparency and protect brand integrity across social environments.

The appointment tasks TBWA with delivering integrated creative, digital, and social communications that build on ahm’s challenger positioning in the insurance market.

The agency, which has served as the lottery’s lead creative partner since 2021, will now manage all strategic media under a three-year contract starting in July.

The move marks a major step in Dotted Line’s long-term growth strategy, adding new capabilities, expanding its client offering, and laying the groundwork for future expansion into the Atlanta market.

The agreement covers the men’s and women’s first teams and maintains Spotify’s presence on training kits. The naming rights for Spotify Camp Nou will remain in place through 2034

For David Masterman, VCCP's Executive Creative Director, creativity isn't about playing to the industry's tune. It's about solving "thorny problems" with "nifty solutions" that are built to last.