Marketing Report

News
Orange Business and Havas Paris unveil campaign on the role of the telco in the global digital ecosystem
Walmart Canada launches integrated campaign to celebrate 30th anniversary
Metagenics selects Jellyfish to lead global media driving brand growth
Stagwell acquires Montreal-based PR and Influencer Marketing agency Luxine
Klarna and PubMatic partner to boost advertiser access to high-intent shopper community
Serviceplan’s Future Marketing Consulting collaborates with InfoSum to revolutionize data-driven marketing
Asian American audiences spend nearly equal time watching content on TV and smartphone, report
Paramount Global announces new leadership
Berlin-based startup goodcarbon raises €5.25m funding for its long-term carbon credit portfolios
UK-based online SME lender Capify secures £100m credit facility to meet increasing customer demand
Flourish Ventures appoints Ravi Kaushik as Senior Global Investment Team Lead
Samsung kicks off ’Open always wins’ campaign in final countdown to Paris 2024
Film director Spike Lee and actor Giancarlo Esposito star in Fiat’s electric vehicle campaign
Heineken France launches Project Circle to reduce carbon emissions
Water brand Dasani unveils refreshed packaging, formula and marketing campaign
Roku and iSpot announce streaming audience measurement partnership
Mediatech firm Axel Springer partners with Microsoft on advertising, AI and content
Media.Monks and The World Literacy Foundation Unveil learning tool to combat the global illiteracy crisis
Contextual advertising company Seedtag expands into Canada
eBay UK turns ‘nothing to wear into something to love’ in new marketing campaign
Pushing the boundaries of fan engagement: what brands can learn from the demakes phenomenon