Marketing Report

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Serviceplan Group wins two Lufthansa marketing accounts
[Marketing Week] Bob Koigi: The new rules of marketing
Johnnie Walker blends music and cinema
Ad Council makes listening an act of love
Netball turns 100 with a giant twist
B&D turns garage security into street magic
IAS expands media quality coverage across TikTok
We Are Social retains Mercedes-Benz Trucks account
Wildstone appoints Tobias Conrad to lead DACH and Netherlands
Eurobest 2026 unveils Innovation shortlist
Global secures 210-bus ad contract in Spain
RTL AdAlliance expands AdManager to all advertisers

Featured
Criteo expands Performance CTV into global markets
Salesforce acquires Rune to boost military logistics
Sony launches global programme for creators

Column

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[Marketing Week] Bob Koigi: The new rules of marketing
[Marketing Week] Bob Koigi: Breaking media silos
Keith Kakadia: Taming social media backlash

Interview

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Evi van Vught: You have to earn organic reach
[Interview] Kunal Chakravarty, Havas Media Network ANZ
[Interview] Keith Kakadia, founder, Sociallyin

Startups

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Hospitality tech startup AWOL tackles $300b fake review crisis with verified restaurant platform
Click Labs acquires startup Evermile to power AI-driven retail operations for SMEs
Hamburg-based SaaS startup plancraft raises €38m to transform Europe's construction with AI

Showreel!

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[SHOWREEL!] Wenneker Amsterdam
[SHOWREEL!] VENGEAN
[SHOWREEL!] big group Amsterdam