Marketing Report

PR
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Global public relations tools market to reach $29.5 billion by 2030, report
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PRCA and The AI Journal collaborate to drive AI education and innovation
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Havas acquires strategic comms consultancy firm Australian Public Affairs
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PRCA and Melville Mental Solutions partner to promote mental health resilience in the PR industry
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Omnicom acquires PLUS Communications and FP1 Strategies
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Hyundai hires Chris Paukert to lead U.S. product public relations
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PRCA launches ethics month
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Dutch telecom firm United Group appoints Alexandra Delvenakiotis as Group Vice President Corporate Affairs
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5W Public Relations acquires US boutique food and beverage communications firm YC Media
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MAVTV names DRIVEN360 global agency of record for PR and brand communications
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Edelman appoints global leaders for corporate, impact and crisis practices
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Criteo partners with Omnicom to provide advertisers with next-level commerce insights
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5W PR named agency of record for people enablement platform Leapsome
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Tourism board for Lisbon Portugal selects 5W Public Relations as agency of record
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Edelman launches B2B unit to drive integrated marketing solutions
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PR industry’s confidence remains high as practitioners embrace AI tools, survey
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UNEP and UN Climate Change launch the Sustainable Fashion Communication Playbook
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Wunderman Thompson Benelux wins at Cannes for meatball campaign
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Over half of PR practitioners lack confidence in their data literacy skills, study
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WPP welcomes KKR as strategic partner in FGS Global
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Havas reinforces its CSR and communications global teams