Marketing Report

Columns
news column
Unlocking the value of gaming: How 60% of the world's top 25 most innovative CMOs in 2023 embrace gaming in their strategies
creation column
Jennifer Feaster: Homegrown Influencers: The power of Co-Creation
news column
[Marketing Week] Bob Koigi: How product placement is influencing consumers’ purchase behaviour
branded-content column
[Column] Henri Lessing (AGE Media): The Magic of Love Brands
ai-for-marketing column
Michiel Frackers: Ex-Google CEO Eric Schmidt is the man behind the biggest AI companies
news column
[Marketing Week] Bob Koigi: The making of artificial intelligence revolution
news column
Michiel Frackers: Apple scores with Messi
creation column
[Column] Rodger Werkhoven: Faking racist and biased AI images to address societal issues is wrong too, LIS
news column
[Marketing Week] Bob Koigi: Customers warm up to sustainable and inclusive brands
news column
Michiel Frackers: Worldcoin proves: people give away their eyeballs for a few coins
news column
[Marketing Week] Bob Koigi: Embracing artificial intelligence for brand solutions and growth
news column
[Column] Michiel Frackers: The journalist who became a billionaire as an investor, quits
news column
[Marketing Week] Bob Koigi: The battle of brands
news column
[Marketing Week] Bob Koigi: The future of retail is online
news column
[Marketing Week] Bob Koigi: Towards sustainable advertising
news column
[Marketing Week] Bob Koigi: Industry leverages ChatGPT to boost offerings
news column
[Marketing Report] Bob Koigi: Advancing brand safety solutions
news column
[Marketing Week] Bob Koigi: Industry players' expectations of 2023
news column
[Marketing Week] Bob Koigi: The making of the Apple behemoth
news column
[Marketing Week] Bob Koigi: The rise and rise of social media advertising
news column
[Marketing Week] Investing in ethical and responsible advertising