Marketing Report
Jill Kramer to lead marketing and comms at Mastercard

Jill Kramer to lead marketing and comms at Mastercard

Mastercard has appointed Jill Kramer as Chief Marketing and Communications Officer, effective December 1, 2025. She succeeds Raja Rajamannar, who will transition to a senior fellow role with the company after a decade shaping Mastercard’s brand and marketing strategy.

Michael Miebach, CEO, Mastercard: “Raja’s impact on Mastercard and the marketing industry has been nothing short of transformative. His creativity, passion and relentless pursuit of excellence have inspired all of us and helped make Mastercard one of the world’s most admired brands. We are deeply grateful for his leadership and look forward to his continued contributions.”

Experienced marketer to drive Mastercard’s next phase

Michael Miebach: “We are excited to welcome Jill Kramer to Mastercard as our new Chief Marketing and Communications Officer. Jill’s global perspective and deep expertise in B2B marketing will be invaluable as we continue to accelerate our growth and innovation. Her leadership and vision are exactly what we need for this next chapter.”

Kramer most recently served as Chief Marketing and Communications Officer at Accenture, where she led a global, technology-driven marketing function. Her work helped the company strengthen its brand relevance and nearly double its brand value from 12 billion to 20.9 billion US dollars, according to Interbrand’s Best Global Brands ranking.

Career built on agency and corporate leadership

Before joining Accenture in 2015, Kramer held senior leadership positions at creative agencies BBDO and DDB, where she led business-to-business brand development, digital marketing and communications for clients such as AT&T and ExxonMobil.

In addition to her professional roles, Kramer serves on the board of directors of the Ad Council and has been recognized by Forbes as one of the Most Influential CMOs for three consecutive years. She holds a Bachelor of Arts in communications from the University of Massachusetts, Amherst.

With Kramer’s appointment, Mastercard continues to build on its marketing leadership and reinforce its commitment to global brand excellence.

www.mastercard.com

 


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