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This year’s results include several historic achievements across multiple markets.

The collaboration allows brands, agencies, and publishers to activate interactive CTV units programmatically while accessing commerce-focused reporting through PubMatic’s existing integrations.

dentsu’s latest Global Ad Spend Forecasts suggest the industry is entering what it calls the Algorithmic Era, a period in which algorithms exert growing influence on how people discover, evaluate and engage with brands.

The Unlikely Greenhouse transforms a life-size classroom into a sweltering 38-degree environment, reflecting the temperatures many students endure during heat waves in tropical and low-income regions.

A 60-second hero film anchors the wider platform, using a cinematic narrative to illustrate how music can be experienced beyond audio alone.

The initiative combines practical training, industry access and mentorship to give participants a pathway into career opportunities connected to the tournament and the wider sports ecosystem.

The campaign has launched across broadcast and digital channels in thirty- and fifteen-second formats.

Australian Pork has appointed Enigma to lead its domestic fresh pork marketing from the start of next year, taking over stewardship of the long-running Get Some Pork On Your Fork campaign.

The partnership will drive a full brand refresh planned for Spring 2026, ahead of the company’s seventieth anniversary.

The move expands the group’s presence in the market and forms one of the country’s largest digital agencies.

The study outlines major shifts in strategic capability, growing concerns around artificial intelligence, and widening inequalities across gender, ethnicity and wellbeing.

Eventbrite, the global marketplace for live experiences, has entered into a definitive agreement to be acquired by technology firm Bending Spoons in an all-cash transaction valued at approximately $500 million.

The move signals a shift in the Group’s media approach, with a renewed emphasis on digital transformation ahead of a major global sporting year.

The partnership marks Havas’ commitment to using creativity to drive community impact and civic engagement.

The two-day event will run from 24 to 25 June 2026 alongside the main Festival, bringing together leaders from brands, agencies, rights holders and media to examine how creative innovation is reshaping the US$417 billion sports industry.

The work highlights the contrast between consumer-driven holiday deliveries and the essential aid required by millions of children worldwide.

Directed by filmmaker Gia Coppola, the work targets Gen Z audiences and invites them to rediscover the meaning of giving in a digital-first world.

The score indicates strong long-term brand-building potential based on viewers’ emotional responses.

Developed with TBWA\Melbourne, the work leans into the brand’s familiar humour to stand out during the seasonal advertising rush.

The partnership strengthens PepsiCo’s presence in Formula 1 and represents the first time the three brands join forces with a team in the championship.

The initiative brings together more than 80 specialists across the network to help brands stand out in an increasingly crowded social landscape.