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The Magnum Ice Cream Company has appointed Publicis as its new global media agency partner

Nielsen, a global audience measurement, data, and analytics platform, and Roku, a TV streaming platform, have announced an expansion of their long-term strategic partnership.

Momcozy has announced the successful conclusion of its 2025 Cozy Holiday campaign, which is a season-long initiative designed to remind families that the most meaningful gift is not something wrapped, but something shared

Comscore has expanded its cross-platform reporting suite with two new capabilities: streaming audio measurement and expanded social reporting with campaign-level metrics

Voice Convert AI, a new AI-driven voice agent service, has officially launched, offering businesses a way to manage leads, customer inquiries, and campaign outreach efficiently

Northeast Delta Human Services Authority has launched its "Light the Season" campaign, which is a multi-week initiative designed to support emotional wellness,

New research from HEINEKEN highlights a growing cultural shift towards choice and moderation, as the company continues to lead the way in the 0.0 category.

KNOREX has introduced a white-label advertising solution for a fast-growing live commerce platform, supporting creators, sellers, and brands in connecting with real-time shoppers across social and streaming channels.

American Beacon Partners, a diversified asset management platform with multiple years of affiliated and independent manager partnerships, announced that Bernadette Bridy has joined the company as vice president and chief marketing officer

FreeWheel, a global streaming advertising platform, announced an ad-serving partnership with Lionsgate's ever-growing portfolio of FAST channels in the U.S.

Viant Technology, a CTV and AI-powered programmatic advertising company, announced a strategic integration with iHeartMedia,

Native search advertising company, adMarketplace, has appointed of John Nitti as Global Chief Business Officer and Sam Cox as Chief Product Officer.

The year 2025 will be remembered as a watershed moment for the global advertising, marketing, creative and media ecosystem.

The work continues a seasonal storytelling approach designed to reinforce Loxam as a year-round destination for equipment rental.

The work highlights the contrast between seasonal abundance and the reality faced by more than 300,000 people without a home.

The campaign positions DoorDash as a last-minute option for replacing gifts during the peak holiday period.

The collaboration brings together creative, social and media capabilities to establish the brand’s presence and support sales in the region.

From 1 January 2026, Leandro Barreto will expand his responsibilities to become Chief Marketing Officer, Unilever and Beauty & Wellbeing.

The appointment follows a competitive pitch process and covers both creative and media responsibilities.

The move is intended to combine global creative capabilities with strong local market presence to support innovation and digital transformation across Japan.