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The decision follows a competitive pitch involving six agencies, including the incumbent, and awards Bountiful Cow a three-year term as Stagecoach’s media partner.

The agency will manage BTC’s digital presence across platforms, shaping its social strategy, content output, creator collaborations, and influencer-driven storytelling.

The platform allows companies to generate indicative TV ad concepts within minutes by drawing on their online footprint and social media presence.

The AdTech company aims to use the funding to advance its AI-driven commerce and retail media network and broaden its presence across EMEA.

The technology forms part of an expanded suite of proprietary data and measurement tools that support the company’s growth across more than twenty countries, including momentum in the UK and EMEA.

The new track transforms the familiar rhythm of Juan Luis Guerra’s hit into a message focused on nutrition, wellbeing and the benefits of incorporating wholesome foods.

Directed by Misha Taylor and featuring Bronny James, the film showcases Studio Private’s technical control and visual style, turning a minimal setup into a powerful, cinematic piece.

The reveal formed the centrepiece of a coordinated display across more than 150 Ocean Outdoor digital screens in four host cities.

Based in Singapore, Bradshaw-Zanger has worked across North America, Europe and the Middle East throughout a career that has tracked the evolution of digital technology from the early web to the age of AI.

The agency will oversee the festival’s content strategy, creative platform and multi-channel storytelling across social media, performance marketing and onsite production.

The partnership, awarded in August 2025 after a competitive pitch, is the first time the sauce maker has engaged an external creative agency for brand work.

The pop-up, called the Amazon Holiday Gift Shop, lets players in the US buy physical gifts through their Amazon accounts without leaving the platform.

In a fragmented digital world, the race to capture the attention of influential trendsetters is intensifying, with new research revealing their disproportionate power to shape both consumer habits and multi-million-dollar business deals.

 Produced in collaboration with local pub and bar owners and their customers across eight countries, this eight-episode series is a heartfelt tribute to the pubs and bars that bring people together, one beer, one connection at a time. 

The short film, titled The Perfect Gift, anchors the supermarket’s seasonal campaign and takes inspiration from the release strategy of a Christmas romcom.

The campaign features prominent local voices including former Denver Broncos player and NFL Super Bowl champion Ryan Harris and local college athletes, encouraging residents to register as organ, eye, and tissue donors.

With nearly three decades of growth behind it, Tropical Smoothie Cafe is positioning Fallon as the creative partner to accelerate brand visibility and drive business performance.

The partnership was announced at ITV Palooza and will launch with I'm a Celebrity... Get Me Out of Here! before expanding to Love Island All Stars, 6 Nations Rugby and Britain’s Got Talent in early 2026.

Reporting to Chief Executive Officer Paul Zwillenberg, she will oversee Kantar’s combined expertise, IP, products and technology to support clients across markets.

With 450 million active users, the company positions the framework as a way to understand which brand messages genuinely influence outcomes on its platform.

The study focuses on individuals who Ipsos describes as early adopters shaping market direction and purchasing behavior.