Tagresults

In the commercial, Meal Diamond serenades deli patrons, encouraging a sing-along to mark Sweet Sandwich Time.

The campaign showcases the platform’s hybrid approach, combining AI-powered creation and vibe coding with full visual editing, customization, and professional infrastructure.

The campaign brings the energy and anticipation of the Games into everyday city life, turning streets, squares, and transit hubs into immersive displays.

The agency will manage integrated communications for a curated selection of González Byass USA’s portfolio, targeting trade, consumer, and lifestyle media.

The agreement covers 30 daily and 50 weekly newspapers, alongside 35 television digital news properties.

Using its Test Your Ad Competitive Edge platform, the Creative Effectiveness Platform has identified ads from the NFL, Budweiser, Ring, Dove and Pepsi as the strongest performers so far.

The deal brings together two independent agencies with complementary strengths, combining ZEAL’s activation, shopper and partnerships expertise with Tommy’s social and content-led creative capabilities.

The remit places Splendid at the centre of brand storytelling, with responsibility for social planning, content and community management.

The network aims to support executives shaping the strategic direction of their organisations and the broader industry.

ITV is introducing a picture-in-picture advertising format during the 2026 Men’s Six Nations, with Samsung and Virgin Atlantic among the first brands to take part.

The PHA Group has been appointed by Ulike to lead a comprehensive PR campaign aimed at raising the profile of the at-home beauty technology brand and driving growth in the UK market.

AI platform for video creation Artlist has taken its first step onto the Big Game advertising stage with a commercial designed to demonstrate how AI can reshape video production timelines and workflows.

The 30-second spot will air on NBC just before kickoff on February 8, aligning the act of shaving with pregame rituals. The film reframes unwanted body hair as expressive, puppet-like characters that perform a dramatic musical farewell after being trimmed away

Dentsu Creative Amsterdam is directly looking for AI Art & Video Director - Full-time · Amsterdam

Travel shop Expedia has partnered with Mattel, the global toy and family entertainment company, to feature Ken as the central character in its Super Bowl LX advertising, placing the long-standing character at the center of a year-long brand collaboration.

The 30-second spot, titled Unavailable, will air between the first and second quarters of the Super Bowl on February 8, 2026. Directed by Yorgos Lanthimos, a frequent collaborator of Emma Stone, the film serves as the anchor of Squarespace’s game day presence.

The campaign launches ahead of the Big Game and focuses on individuality, curiosity, and the decision to act when opportunity presents itself.

The one-year agreement positions OUTFRONT Media as a media partner for the event, extending Formula E’s presence beyond the racetrack and into the everyday movement of Miami.

Publicis Groupe has outlined the next phase of its Working With Cancer initiative, linking recent clinical research to practical tools aimed at helping employers support employees living with cancer.

In the role, Deb Stroff will oversee Monks’ global people agenda, with responsibility for talent management and recruitment, organizational design, and the integration of people-focused software systems.

PubMatic has introduced AI Insights, a set of AI-powered capabilities aimed at helping publishers better understand demand dynamics and make faster decisions to improve revenue performance.