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The appointment follows yfood's expansion in UK retail, with increased listings at Tesco, Co-op and Boots.

The platform is designed exclusively for members of the ANA's Global CMO Growth Council, providing access to research, case studies and executive insights through a conversational AI interface.

The Creative Business Transformation Lions received 152 entries, with seven awards presented, including one Gold, two Silver, three Bronze and the Grand Prix.

As Landor London enters a new chapter under new leadership, the agency is positioning itself at the intersection of brand, creativity, technology and business transformation.

The guide examines formats including transit media, rideshare advertising, vehicle wraps, mobile billboards, waterway media, experiential activations and other mobile advertising channels.

Improving staff productivity and performance is the leading reason agencies deploy generative AI, cited by 81 percent of respondents, while 63 percent identified the same goal for AI agents.

The agency will support HUGO BOSS globally and in key markets including the UK, US and DACH region, with a focus on delivering a unified communications strategy across fashion, sport, art, culture and digital engagement.

The collaboration comes as advertisers face increasing complexity across digital platforms.

Ogilvy secured the account after a competitive review process, with Movember citing the agency's earned creative capabilities, strategic approach and understanding of the men's health sector.

The new partnership will see Grey London develop a platform intended to improve brand consistency and visibility across out-of-home advertising, digital channels and major industry events.

Under the appointment, Forsman & Bodenfors will focus on building the company’s brand foundations and developing creative work that can be adapted across regions while maintaining a consistent identity.

With Scrambled, the action plan was clear: leverage what we know and combine it with new ingredients.

Ogilvy has announced a series of leadership changes across its global and Asia Pacific operations as long-serving executive Kent Wertime prepares to retire at the end of June.

According to Publicis, the growing use of AI in agency pitches has contributed to a widening gap between expectations and execution.

A positive week for agency networks, with Publicis posting the biggest gain and S4 Capital the only decliner

Effie Worldwide has released the 2025 Effie Index, its annual ranking of the world's most effective marketers, brands, agencies and agency networks based on results from Effie Awards competitions around the world.