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A key element is the African Responsible Communicator Standard (ARCS), a recognition framework designed to provide a consistent and verifiable professional credential for communications practitioners across participating countries.

Within main media advertising, video was the only sub-category to post stronger investment, reaching a seven-quarter high with a net balance of +8.2 percent.

The partnership has broadened as Goodwood prepares to launch the Goodwood Road Racing Club of America (GRRC), a California-based membership programme scheduled to debut in 2027.

This year's competition awarded 13 Gold, 26 Silver, 28 Bronze and 92 Certificates of Merit across the three disciplines of Communication Design, Lettering and Type Design.

The largest declines were recorded in the confectionery and convenience sectors.

The appointments take effect immediately, with both executives reporting to Managing Partner Megan D'Audney, who has led the agency since February.

Omnicom's Board of Directors has declared a quarterly dividend of 80 cents per outstanding share of the company's common stock.

According to DoubleVerify, the technology is designed to work alongside media buying platforms, enabling advertisers to reduce manual campaign management while adjusting bidding strategies based on performance data.

The collaboration will see Chronicle's AI platform identify and expand organic audiences for Substitute Teacher and House Rules, two series produced by the UK-based digital entertainment studio as it expands its presence in the United States.

According to the company, Topgolf Media Networks reaches more than 42 million annual guest visits across more than 100 venues in the United States.

Developed in partnership with The Infinite Agency, the campaign is based on the idea that consumers increasingly take pride in finding products and services that combine quality with affordability.

The appointment comes as Forest Forward prepares for the reopening of the Forest Theater this autumn while continuing initiatives focused on equitable development, economic mobility and opportunities for local residents, families and businesses.

The segments are built using up to one year of purchase history from ID-POS data. Advertisers can also work with Seven-Eleven Japan to develop custom audience segments tailored to specific brands and campaigns.

Clients work through a single agency relationship and contract, supported by a shared operating model designed to streamline collaboration, delivery and reporting across multiple markets while maintaining senior-level involvement throughout each engagement.

The right kind of partner did not quite exist in the market. On one side were traditional production companies, often built around trailers, cinematics and individual campaign assets.

The study found that 49% of Gen Z sports fans became interested in a sport or athlete through fan-created content or cultural moments,

Operating as MAG's central global media hub, Carat Malaysia will coordinate media planning and search strategy while working with local market teams and specialist partners to tailor campaigns to regional audiences.

Halter has established itself as one of New Zealand's fastest-growing technology companies through its virtual fencing and livestock management platform.

The activation began at the UFC 329 press conference, where Holloway wore a custom KICK × PUBG vest inspired by the game's iconic Level 2 Vest.

The latest Platform Insights: YouTube report estimates YouTube's advertising revenue reached $40.4bn in 2025, up 11.7 percent year on year.

The result ends Škoda's Cake Car campaign's 13-year run as the category's top-performing automotive advert.