Tagresults
M+C Saatchi reshapes sport leadership team
The agency said the appointments support its ambition to operate as a more integrated global network, bringing together specialist expertise and delivery teams across its offices in North America, Europe and the Middle East.
thirty6 wins Panda London brand brief
The brief supports Panda London's plans to strengthen brand awareness, expand its retail presence and support long-term business growth.
The Garden secures Toronto library account
Toronto Public Library Foundation raises philanthropic support to help the library expand and strengthen its programmes across the city.
BarkleyOKRP hires Brandon Cooke as Marketing Chief
During his time at FCB Global, Brandon Cooke led the agency's global growth strategy, contributing to client wins including Kellanova and Kimberly-Clarke while helping strengthen the network's industry profile.
Tangerine expands PR role with The Works
The communications programme will focus on The Works' Time Well Spent brand proposition while supporting its position as a destination for affordable, screen-free activities for families.
Dr. Martens extends Arena Media account
The appointment extends the agency's existing remit for integrated media strategy, planning and activation across the UK, France, Germany and Italy, adding responsibility for search and affiliate activity in Europe and the US.
Dentsu partners with Adthena on ChatGPT ads
Dentsu was one of OpenAI's four UK agency launch partners and has already managed ChatGPT advertising campaigns for clients.
[Marketing Week] Bob Koigi: HFSS reshapes food ads
However, long-term brand-building effectiveness has remained broadly stable, suggesting many brands have adapted successfully.
Havas confirms 2026 outlook after solid first half
Asia Pacific and Africa declined, with the Group citing weaker performance in China and the impact of geopolitical tensions in the Middle East.
Maserati powers Italian pride
Migrante said the campaign was developed in 10 days using an international production team and AI-supported production techniques while maintaining the visual style associated with the Maserati brand.
Sandwishes mixes food with purpose
According to Nature's Own, the Sandwishes campaign will be promoted across digital channels and in-store displays, highlighting the recipes and encouraging consumer participation.
Born Social launches global creator platform
The platform supports a range of content formats, including product demonstrations, tutorials, lifestyle storytelling, event coverage, street interviews and creator-led entertainment.
EU clears Paramount acquisition of WBD
According to Paramount, regulators or governments in 65 jurisdictions have either approved the transaction or decided not to challenge it on competition or foreign direct investment grounds.
W+K names creative leaders for Amsterdam office
The Amsterdam office serves as Wieden+Kennedy's European hub and continues to lead international work for brands including Nike, Trainline, Miele and Corona.
RPR secures Wellgistics Health comms brief
The company plans to extend the technology into the medical, laboratory and wearable technology sectors.
IAB launches Global Creator Week initiative
IAB said the growth of the creator economy has increased the need for greater transparency, stronger measurement frameworks, consistent governance and more scalable collaboration across international markets.
Stagwell debuts digital ad hub
The platform includes an always-on marketplace featuring pre-vetted inventory, alongside bespoke curation tools that enable advertisers and agencies to create deal packages based on audience segments, contextual signals, campaign objectives or sustainability goals.
Kraft Heinz and Disney sign multi-year alliance
Ten Kraft Heinz brands, including HEINZ, Philadelphia and Kraft Mac & Cheese, will feature across hundreds of dining locations at Disney destinations in North America.
Praise the Bar explores Seville’s community spirit
Set in the Andalusian capital, the episode examines how bars remain central to everyday life, serving as places where people gather to share food, drinks and conversation while maintaining long-standing social traditions.
Clear Channel expands anti-trafficking DOOH campaign
The initiative aims to raise awareness of human trafficking, encourage reporting of suspected cases and promote resources available through the National Human Trafficking Hotline.
Michel van Velde and Floris Derksen launch I.C.Y. Group
The group has one shared objective: to deliver sustainable and measurable growth for organizations and brands.
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