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The event will feature chief marketing officers, industry experts and marketing professionals discussing the trends shaping the profession in 2026 and beyond. Participation is free and open to a global audience.

The agency will join Honda Australia’s agency roster and lead social and content strategy across the company’s portfolio, including cars, motorcycles, power equipment and marine products.

First launched in 2007 as a pilot project in Philadelphia, the FBI’s Digital Billboard Initiative has grown into a network of more than 10,000 digital screens nationwide.

Global fintech firm, VertoFX, in collaboration with Paystack, will gather together industry leaders in an event that will focus on simplification of business processes on an international scale.

The report highlights both the opportunities and risks associated with AI-driven measurement systems as marketers seek faster and more responsive decision-making tools.

The platform will roll out across stadiums, neighbourhood activations, watch parties and retail experiences, highlighting the ways fans engage with the sport during matchdays and beyond.

The system brings creator campaign management into a single workflow, covering sourcing, outreach, approvals, publishing and performance tracking.

The Grand Jury will meet in New York this month to review shortlisted work and select the winning entry. The award recognises marketing that demonstrates measurable business impact alongside strategic thinking and creative execution.

The agreement will see Brave Bison manage the league’s digital video strategy, audience development and live event streaming operations.

The campaign, developed for Schweppes in Lagos State, used Google’s enterprise media buying platform to deliver a pDOOH campaign at scale.

The initiative features affirmations and reflections from creators across social media platforms including Instagram, TikTok and YouTube.

The campaign is built around research commissioned by Starbucks Chilled Coffee, which found that 88 percent of Gen Z and young millennials across Spain, the UK and Germany hold back at least one part of themselves to fit in.

Created with independent creative agency L&C, the campaign promotes Turo Monthly through a film that explores how changing life circumstances can influence driving needs.

The agreement allows brands to adapt TikTok-first creative for digital screens in public spaces, combining mobile-led storytelling with programmatic out-of-home campaigns across multiple environments.

The move is designed to help brands connect more directly with culture through athletes and creators, while extending Ogilvy’s reach across sport, entertainment and social platforms.

Omnicom Group has announced a quarterly dividend of 80 cents per share of its common stock, as approved by its Board of Directors.

Criteo says its integration with OpenAI’s advertising pilot in ChatGPT is gaining momentum, with more than 1,000 brands now running campaigns through the API-based system.

Marketing Report Markets tracks the weekly stock market performance of international marcom companies.