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Large multinationals are still facing big challenges on delivering their media aspirations even as the function becomes more important, according to new research by WFA in conjunction with Ebiquity.

Dentsu’s global creative experience agency, Isobar, created the new AR Instagram filter to mark World Mosquito Day 2021.

US B2B payments declined slightly faster than expected in 2020 at -7.1% as opposed to -4.9% for an actual sales value of $25.539 trillion in 2020.

The business will be run out of Havas Media Group UK’s luxury international unit, which also handles other prestigious luxury clients including Hermès, Credit Suisse and Fabergé.

VICE Media Group, a global multi-platform media company, has announced that it has closed a $135 million equity financing round from its existing investors.

InMobi, a provider of marketing and monetization technologies that fuel industries around the world, has announced that Philip Gale has joined its team as Head of Agency Development, Europe.

Unilever’s PETA-Approved brands, including TRESemmé, Simple and St.Ives, have committed to joining the fight to save cruelty free cosmetics in Europe.

An estimated 1.37 billion smartphones will ship in 2021, and 570 million of them will be 5G-ready, according to an analysis by IDC.

As market dynamics shift driven by among other factors technological revolution and customers preferences, brands are creating new positions to respond to these trends.

In this role, she will be responsible for: Re: Sources, Publicis’ 5000-strong global shared service backbone that builds consistency and synergies across the Groupe’s tools and systems, in support of its country-led model.

The Feldschlösschen brewery, Switzerland, is now delivering to customers in the country through a fleet of 20 new 26-tonne electric trucks – the world’s first mass-produced electric trucks from Renault Trucks.

With this full acquisition, Entravision will further position the combined platforms and service portfolio to be one of the largest premier global digital advertising solutions companies.

Dentsu international, the global media and digital marketing communications company, has appointed Victoria Livingstone as the Chief People Officer to bolster organisational effectiveness across EMEA. 

The number of paid digital audio subscribers in the US is set to reach 121.9 million this year, up 11% over 2020's total according to a forecast by eMarketer.

The coalition brings together companies, policymakers, innovators, researchers, and communities to develop and scale innovations for efficient water use at home. Currently, the average daily water use per person in Europe is 150 litres, and elsewhere much more.

The Public Relations and Communications Association (PRCA) Ethics Council and the Ethics and Compliance Initiative, ECI, have joined forces to launch a new research project to capture the global state of ethics and compliance in PR and communications.

To meet the challenges raised by the acceleration of innovation and to inject meaning into the core of technological projects, Havas Group has launched Havas Sovereign Technologies.

Smartly.io, the social advertising automation platform for creative and performance marketers, has announced Ad Ranking, a new capability within its insights offering.

As brands look to new and innovative ways of expanding their portfolio, expand to new markets and grow their customer base, they are embracing innovative advertising models and solutions with impressive results.

Hill+Knowlton Strategies, a global public relations firms, has announced the appointment of Laurie Rosenfield as its global chief people officer, effective September 13, 2021.

The News Partner Program aims to ensure Apple News® customers maintain access to trusted news and information from many of the world’s top publishers, while supporting publishers’ financial stability.