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ViacomCBS and Altice USA renew distribution agreement
The deal also provides Altice USA with rights to ViacomCBS’ suite of streaming services, including Paramount+, SHOWTIME® OTT, Pluto TV, BET+ and Noggin.
Havas Group acquires Italian cloud services agency Nohup
This partnership, led by Manfredi Calabrò who runs Havas CX Italy and is CEO of Havas Milan, marks a further step in the expansion of Havas Group’s expertise in customer experience and will be very beneficial to the whole European market.
Kantar appoints Andy Doyle to Chief People Officer position
Kantar, the world’s data-driven analytics and brand consulting company, has announced the appointment of Andy Doyle to the position of Chief People Officer.
[eMarketer] LinkedIn exits Chinese market
LinkedIn said in a statement that it had come to the difficult decision after “facing a significantly more challenging operating environment and greater compliance requirements in China.”
Eni launches 87.5 MWp solar park in France
Solar energy developer Dhamma Energy, fully owned by Eni, inaugurated the 87.5 MWp Athies-Samoussy solar farm in France.
INEOS green hydrogen project accelerates towards net-zero future in Germany by 2045
INEOS, through its subsidiary INOVYN, announced plans to build a large-scale, 100MW electrolyser to produce green hydrogen at the Koln site in Germany.
Berlin-based on-demand delivery startup Gorillas secures close to $1b Series C funding round
Gorillas, the European market player in instant on-demand grocery delivery, has successfully raised close to $1 billion in Series C funding round.
[Marketing Week] Bob Koigi: Upsetting status quo with innovative offerings, partnerships
As the media, advertising and marketing landscape shifts, driven by evolving market needs, competition and technological advancements, companies are launching at innovative offerings in markets in a bid to upset the status quo.
WPP promotes GroupM’s Jennifer Remling to Global Chief People Officer
Jennifer will be responsible for all aspects of WPP’s people strategy and its critical role in the company’s continued transformation. She will oversee global rewards, talent management and acquisition, diversity, equity and inclusion, leadership development and learning on behalf of the company’s more than 100,000 people around the world.
Mediacom, partners launch $3 million contest targeting advertiser clients
MediaCom, Teads, TikTok and Yahoo have launched The Big Idea – a contest that will see a number of MediaCom’s advertiser clients win up to $3 million of media value for their brand’s 2022 campaigns across the promoters’ platforms.
Deutsche Bank appoints Essence to lead multi-brand portfolio media campaigns
For the first time ever, one agency will manage the media buying for most of the portfolio of brands and products across the group, including all media and platforms online and offline, nationally, and internationally.
VMLY&R COMMERCE partners with Shopmatic to launch a co-branded commerce platform
The agreement involves the creation of a co-branded commerce platform ‘Oh My Cart’, a one-click, channel-neutral commerce solution for client partners
[eMarketer] The consumer VR market enters new era of competitiveness
Consumer VR headsets are poised to enter a new phase of competitiveness with an increasing emphasis on supplemental metaverse platforms.
[Vacancy] ViacomCBS is looking for a Manager, Streaming & Video Operations
ViacomCBS is directly looking for a Manager, Streaming & Video Operations
[Vacancy] ViacomCBS is looking for a Sr Manager, Global Video Catalog Operations
ViacomCBS is directly looking for a Sr Manager, Global Video Catalog Operations
KPMG to spend $1.5 billion on the Environmental, Social and Governance change agenda
The ESG strategy is designed to support KPMG firms’ clients in making a positive difference. Importantly, this strategy is underpinned by KPMG’s recognition of its responsibility to improve its impact on the world and the ESG commitments outlined in KPMG: Our Impact Plan.
Finsbury Glover Hering and Sard Verbinnen & Co to merge, creating global strategic communications outfit
The new firm will help clients achieve their missions and realise their business goals, with approximately 1,000 professionals operating from 25 offices in Asia, Europe, the Middle East and the United States, including its global headquarters in New York.
Eni Aluko joins MediaCom Creative Systems as Board Advisor
Eni will work with the network across Europe and North America to expand its work in women’s sport and on broader brand initiatives focused on female empowerment and inclusion.
Michael Komasinski appointed Global CEO of marketing agency Merkle
Dentsu International has announced that Michael Komasinski is to be promoted to the role of Global Chief Executive Officer, Merkle and a member of the dentsu international executive team.
[eMarketer] Fintech adoption in US on a meteoric rise
The percentage of US consumers using technology to manage their finances jumped from 58% last year to 88% this year, per a Plaid survey. The online survey was conducted from July 6-20, 2021 among 2,000 US adults.
WPP and Snap Inc. launch Augmented Reality partnership
WPP and Snap Inc., the camera company behind Snapchat, have announced a global partnership to help brands build and deliver immersive experiences for consumers using Augmented Reality (AR).
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