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TİAK Board retains Kantar and expands Turkey TV audience measurement service
Kantar’s integrated technology, built to measure viewing across all screens, will be installed across the panel in Turkey.
[eMarketer] TikTok eyes 1.5 billion monthly users by 2022
With 200 million active users at the time of the ban, TikTok might have already reached 1.5 billion users had the ban not occurred.
rlaxx TV selects Publica to power CTV ad serving
rlaxx TV, the European-based free ad-supported streaming service (FAST+AVOD), announced a partnership with Publica, a connected TV (CTV) ad platform.
Redefine Meat commercially launches world's first whole cuts of new-meat in new culinary concepts
Redefine Meat announced the launch of the first ever category of plant-based whole cuts that achieve a level of product quality comparable to high-quality animal meat available within select restaurants in the UK.
Creatio partners with ZED Consulting to help businesses in the UK embrace no-code
Creatio, a global vendor of one platform to automate industry workflows and CRM with no-code and a maximum degree of freedom, announced its partnership with ZED Consulting.
ReneSola Power, Emeren launch first solar project in Italy
ReneSola Power, a fully integrated solar project developer, and Emeren, a London, United Kingdom-based project developer specialized in the development of renewable energy power announced the launch of a 7 MW ground-mounted solar project in southern Italy.
[Vacancy] ViacomCBS is looking for a Coordinator Product Fulfillment
ViacomCBS is directly looking for a Coordinator Product Fulfillment
Candid acquires UK's Brand Potential
Candid announced that Brand Potential, a UK brand consultancy, is joining the Candid Platform. The founders of Brand Potential Mary Say, Tom Lovett, and Chris Molloy, will join the platform as partners of Candid.
MediaMonks acquires Italian creative content marketing agency Miyagi
S4Capital announced that Miyagi, the leading creative content marketing agency - integrating strategy, creativity and production - is merging with Media.Monks to form S4Capital's Content practice in Italy.
CIM calls for UK government’s support to address marketing skills crisis
The Chartered Institute of Marketing (CIM) has praised the £3.8 billion funding for skills training announced in last week’s Budget, but says the opportunity has been missed to boost the UK's vital marketing sector.
Xandr launches a new deals platform within Xandr Monetize
Xandr’s Monetize SSP now offers a feature-rich, intuitive deals platform coupled with marketplace innovation which empowers sellers to drive high-value transactions with buyers.
Number of marketers set to use sales data to triple next year, study
New consumer shopping habits have marketers turning to sales data to better connect consumer behavior to sales, according to a new study by The Trade Desk.
OneScreen.ai raises $3 million to build media marketplace for billboards, buses and blimps
The funding, $2.6 million from Asymmetric Capital Partners and $400k from Impellent Ventures, will be used to develop the first streamlined, connected OOH market network, via an all-in-one platform. The startup has raised $4.5 million to date.
[eMarketer] Twitter’s US ad revenues to grow past $2 billion this year
Following a year of somewhat stalled growth, Twitter will soar past $2 billion in US ad revenues in 2021, marking a 38.5% increase over 2020.
Ørsted, BASF sign 25-year offshore wind power purchase agreement in Germany
BASF and Ørsted concluded a 25-year fixed-price corporate power purchase agreement (CPPA), under which BASF will offtake the output of 186 megawatts from Ørsted’s planned Borkum Riffgrund 3 Offshore Wind Farm in Germany.
ENGIE, Crédit Agricole Assurances acquire Eolia Renovables, renewable power producers in Spain
ENGIE and Crédit Agricole Assurances announced they have reached an agreement to acquire a 97.33% stake of Eolia Renovables, one of the largest renewable power producers in Spain.
MediaCom named The Coca-Cola Company’s global media agency
WPP has been named as The Coca-Cola Company’s Global Marketing Network Partner as part of relationship that will span more than 200 markets around the world.
fuboTV acquires French live TV streaming service Molotov
fuboTV Inc., the sports-first live TV streaming platform, has announced it has achieved a significant milestone towards global expansion and entered into a binding agreement to acquire France’s number one live TV streaming company, Molotov SAS.
IKEA joins other global companies to only purchase zero emission fuels for ocean shipping by 2040
The ambition statement makes it clear that global transport buyers want zero-carbon shipping, and rapidly accelerating decarbonizing efforts.
GameAnalytics launches HyperBid, a mediation platform for mobile games advertising
GameAnalytics, the analytics platform used by over 100,000 game developers, has launched HyperBid - a powerful new mediation platform specifically engineered for mobile games publishers and developers.
[eMarketer] Mastercard launches crypto cards in Asia to tap into demand for digital currencies
The cards will convert digital tokens into fiat currency that can be used anywhere Mastercard is accepted. The initiative is part of Mastercard’s global crypto card program, which seeks to support native digital currencies as payment tools.
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