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Come 2025, Spotify’s lead will widen to 13.2 million, while Apple’s growth in the sector will all but stagnate.

WPP’s VMLY&R, BCW, Wavemaker and Hogarth come together in support of crucial civil rights legislation for LGBTQ+ people

The Public Relations and Communications Association (PRCA) has announced global hybrid and virtual event company wtv. as its latest corporate member.

By unifying campaign management in one end-to-end platform -- from strategy to media planning, creative to trafficking, with mid- and post-campaign analytics -- all stakeholders can work easily together, solving for the fragmentation in the current process.

The outbreak of the COVID-19 pandemic, which triggered a paradigm shift in the way individuals use different apps, has positively impacted market growth in the digital media and digital marketing markets.

Brands are waking up to opportunities to cater to communities of different races, backgrounds, and identities in their products and ad spending, with more work to be done.

GroupM, WPP’s media investment group, has announced the introduction of GroupM Premium Marketplace, a unified programmatic marketplace that will increase media buying transparency and efficiency.

Logitech’s Creativity and Productivity portfolio, the company’s largest product portfolio, uses PCR at scale with 65% of all mice and keyboard units now including PCR plastic, surpassing its 50% commitment made in 2020.

Lamar Advertising, one of the largest out-of-home advertising companies in the world, has joined the World Out of Home Organization (WOO).

Taking place at Islington’s Business Design Centre on 25-26 May, The Podcast Show will see talent from across the industry come together to celebrate standout content and showcase the latest ad solutions.

With this partnership, DV and Comscore will work jointly to power a new measurement solution that combines data from the DV Authentic Ad.

The trend and outlook of global market is forecast in optimistic, balanced, and conservative view.

ViacomCBS is directly looking for a Content Coordinator

Among US social video viewers, YouTube is the top platform for watching short-form content, with 77.9% of those ages 16 and older going there to stream videos less than 10 minutes long

The company, which comprises more than 150 employees across eight offices, will be integrated into Havas Creative’s dedicated customer experience network.

The partnership allows Irdeto Control, the widely recognised and market leading DRM solution, to be seamlessly integrated into MwareTV's IPTV/OTT distribution platform.

The redemption price for the 3.875% notes, the 3.700% notes and the 3.50% notes is equal to the sum of 100% of the principal amount of such series of notes to be redeemed.

The Trade Desk will help fuel Nielsen’s demographic data starting with France, Italy and the United Kingdom. Japan, Australia and Germany will launch on April 1.

While its grocery ecommerce business remains strong, Amazon faces increased competition as retailers such as Walmart and Kroger ramp up their digital capabilities.

As the world readies itself for the next tech revolution, consumers are struggling to adapt and understand the Metaverse phenomenon.

WPP has announced the acquisition of Village Marketing in North America, the industry leader in influencer marketing and creator economy partnerships.