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[eMarketer] Visa’s new cloud-based payment solution opens up a world of acceptance opportunities
Visa is piloting a platform called the Visa Acceptance Cloud (VAC), which lets payment service providers embed transaction software into digital devices beyond standard payment terminals, according to a press release.
ViacomCBS partners with CommScope to lead industry content distribution migration from Satellite to CDN IP
The migration represents the first ViacomCBS services to be fully transitioned from satellite to CDN IP—leveraging existing CDN IP infrastructure for service distribution to CBS broadcast stations, DABL affiliates, and Showtime MVPDs throughout their US footprint instead of traditional satellite delivery.
Hearst Media Production Group announces senior leadership team
Three senior executives have been appointed to newly created positions at Hearst Media Production Group, which was formed in September 2021 to expand Hearst Television’s original program production and distribution, incorporating existing resources from Litton Entertainment and the weekly syndicated program “Matter of Fact with Soledad O’Brien.”
Volvo Trucks launches electric truck with longer range
The new Volvo VNR Electric also reduces the required charging time, as the 250kW charging capability provides an 80% charge in 90 minutes for the six-battery package, and 60 minutes for the four-battery version.
In-game advertising market size to grow by $3.54 billion, Technavio report
The global in-game advertising market is concentrated and the vendors are deploying different strategies such as extensively investing in joint ventures and acquisitions for capturing major shares and expanding their presence globally to compete in the market.
Mobile advertising platform LoopMe announces investment from Mayfair Equity Partners to accelerate global growth
LoopMe , a brand-focused mobile advertising platform, has announced Mayfair Equity Partners , a tech and consumer growth investor, as its new investment partner.
Kantar acquires MindIT Artificial Intelligence to advance vision for consumer goods revenue management solutions
Kantar, the global data-driven analytics and brand consulting company, has announced the acquisition of all software intellectual property (IP) and the development team from MindIT, the Bologna, Italy-based artificial intelligence (AI) company.
[eMarketer] Google buys its current UK office for $1 billion as big tech continues to amass real estate
Despite extended lockdowns and pandemic-related delays to return to work, Google is doubling down on amassing real estate by purchasing some of its UK offices for $1 billion.
Coca-Cola launches its sustainability platform JAMII in Africa
. Through this signature platform, Coca-Cola hopes to attract like-minded partners to help accelerate on-the-ground impact of its initiatives.
ViacomCBS and Comcast announce content distribution agreements
ViacomCBS Inc. and Comcast Cable have announced the companies have reached comprehensive distribution agreements to deliver ViacomCBS' full portfolio of broadcast, entertainment, news, and sports programming to Xfinity customers.
Samsung announces 2022 initiatives to make home appliances more eco-conscious
With these measures, Samsung is acting against environmental issues through innovative products and services that can be used in everyday life.
Estrella Media signs multi-year agreement with Nielsen for local TV measurement
With NLTV, Estrella will have the capability to analyze household and persons-level data in custom geographies that align with an advertiser’s customer base using a wide range of demographic analysis.
UK government invests in TAG TrustNet’s blockchain initiative to make digital advertising more accountable
The UK Government, through its innovation agency, Innovate UK, has awarded a six-figure grant to TAG TrustNet to turbo-boost their efforts to make the digital advertising market more accountable, responsible and efficient.
TV measurement and analytics firm 605 and Deloitte Digital partner to develop 605 EXCHAN6E
The independent media trading currency offers an alternative designed to underpin advertising transactions between partners on the buy-side and the sell-side.
Mediacom commits to lower maximum leverage
Rocco B. Commisso, the founder, Chairman and CEO of Mediacom Communications Corporation, has issued the following statement:
[eMarketer] Fintech funding to hit record highs in 2022
New tech applications like open finance and blockchain will grab a wider pool of global investors, including hedge funds.
Outbrain partners with Vivo to provide recommendations across browser newsfeeds
Outbrain, a recommendation platform for the open web, has announced an agreement with Vivo, a product-driven, global technology company, to power Vivo’s browser newsfeed with native content.
Dept acquires US data company Raybeam
Data science and software engineering agency Raybeam has joined Dept, one of the fastest-growing digital agencies in the world.
Media. Monks merges with data company 4Mile Analytics
S 4Capital plc, the tech-led, new era digital advertising and marketing services company, has announced a combination between 4 Mile Analytics and Media.Monks, which significantly expands the capabilities of its Data&digital media practice.
Nokia joins RE100 as part of target to move to 100% renewable electricity by 2025
Nokia has announced that it has joined RE100, a global initiative led by the Climate Group in partnership with CDP, which brings together the world’s most influential businesses committed to 100% renewable electricity.
GroupM names JiYoung Kim Chief Product and Services Officer
GroupM, WPP’s media investment group, has announced that JiYoung Kim has been named North America’s Chief Product & Services Officer.
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