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Locala put its 360° expertise at the service of the campaign objectives, from reaching Miele’s target audience to generating visits within the 81 selected retailer stores.

Sustainable Marketing 2030 identifies a greater ambition to transform with 90% of marketers agreeing that sustainability agendas must be more ambitious and 94% saying marketers need to act more bravely and experiment to drive transformative change.

CMSWire CONNECT is the premier event for professionals in digital customer experience, content management, and enterprise collaboration.

The two companies have announced heir new product, RAD Visual Arts, which allows best-in-class creatives to collaborate with brands to develop cultural moments, content, and community through AI-informed visual art.

Havas Media Group (HMG) has announced that The Princess Margaret Cancer Foundation (PMCF), Canada’s cancer charity dedicated to raising funds for Princess Margaret Cancer foundation, has named HMG as its media agency partner following a competitive review.

Kantar, the marketing data and analytics company has announced three senior appointments in support of the next phase of company growth in the Middle East and Africa region. 

Following a tender involving several agencies, Doyen Auto has chosen the experts of iO to accelerate its digital marketing and its different networks.

Practia will become part of Publicis Sapient, Publicis Groupe’s digital business transformation company.

Birdseye has developed a marketing recommendation system designed to help small and growing ecommerce businesses.

The partnership will focus on joint integrations and solution development aimed at helping brands leverage their first party data to create personalised engagement.

Travel Mindset, a travel-focused influencer marketing company, and the addition of Rik van der Kooi to the company’s Board of Directors. These additions will allow Steller to expand its offerings in the influencer marketing field, while bringing on new expertise to guide the company’s future vision of providing a more seamless experience throughout the travel inspirational and booking journey.

 Locala, the world’s commerce media platform, received two Cas d’Or awards in the Omnichannel and Mobile to Store categories

The companies have worked together to develop new services based on Adobe’s integrated Content Supply Chain technologies to help marketers more effectively.

Goat drives authentic brand engagement while integrating targeted paid media to reach the right audience and achieve industry-leading results.

Havas has unveiled Havas Play, a new global network that will earn consumers’ attention and create enduring business impact through meaningful experiences at the intersection of entertainment, sports, technology, and fandom.

Marketing and advertising professionals from around the world are being asked to share their views on the state of diversity, equity and inclusion in the industry by participating in the second Global DEI Census in marketing.

More and more, marketers are facing challenges when it comes to identifying and reaching the best audiences that will ensure the highest return on investment for their brands. 

The acquisition will support dentsu’s strategy of offering integrated client solutions at the convergence of marketing, technology and consulting, uniting the group’s service offerings like never before.

MarketResponse is acquiring customer experience specialist Underlined from  Broad Horizon. This acquisition strengthens MarketResponse's leading position as a customer experience specialist in the Dutch and international markets.

Azerion is directly looking for a Graphic Designer in Schiphol-Rijk, Noord-Holland

He brings more than 15 years of experience in digital media, with a strong foundation in biddable media, to the agency at a time when brands are increasing their media spend on performance to accelerate growth.