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[Vacancy] Logitech is looking for a Consumer Marketing Manager Personal WorkSpace BENELUX
Logitech is directly looking for a Consumer Marketing Manager Personal WorkSpace BENELUX
[eMarketer] China’s strategy to dominate the next generation of internet
As internet technologies evolve and global superpowers compete to exert dominance in that space, there have been spirited efforts and investments to achieve that goal.
Havas partners with Wellcom Worldwide to launch integrated content studios
The partnership will see the creation of a micro-network of integrated content studios, first in London, New York, Chicago and Kuala Lumpur, followed by further studios across Europe, Australia, China, India, Latin America and the West Coast of the US.
ViacomCBS expands podcast footprint with new series
This robust slate will super serve consumers across comedy, news, true crime, sports, kids, entertainment, and music, reinforcing the company’s strategy to create premium content and experiences for audiences worldwide.
Samsung Ads adopts Nielsen’s advanced TV measurement
Nielsen Digital Ad Ratings (DAR) will enable advertisers to more easily buy and optimize Samsung TV Plus inventory.
VMLY&R unveils new inclusion experience practice
WPP affiliated marketing and communications company VMLY&R has announced the launch of its Inclusion Experience Practice, a strategic consultancy partner that works with clients to bring about sustainable cultural change within organizations.
UK industry alliance BRIM launches to promote black representation in marketing
BRiM is powered by a group of the world’s largest advertisers and agency partners, leading members of the Black community and industry diversity, equity and inclusion experts.
VICE FAST channel premiers on Roku platform
The channel will feature informative and entertaining premium series and documentaries covering culture, entertainment, food, tech, sports and news from across VICE Media Group.
Chaka Sobhani appointed Global Chief Creative Officer of Leo Burnett
In her new role, Sobhani will work closely with the Leo Burnett creative community around the world, to represent the Leo Burnett brand, work and culture within the industry.
Procter & Gamble and GLAAD unveil project to advance LGBTQ visibility in advertising
With The Visibility Project, P&G and GLAAD will bring together the world’s top brands and ad agencies working to advance LGBTQ inclusion in ads, creating and providing tools, techniques and resources for industry executives.
[eMarketer] TikTok will have more Gen Z users in the US than Instagram by end of 2021
By the end of this year, TikTok will have a larger number of Gen Z users in the US than that of Instagram. And it will surpass Snapchat in terms of total users by 2023.
La ONU se lanza a la búsqueda de start-ups y empresas que cambien la cara de los sistemas alimentarios
La Cumbre sobre los Sistemas Alimentarios de la ONU ha anunciado un concurso para identificar las mejores pequeñas y medianas empresas (PYME) de todo el mundo que están transformando los sistemas alimentarios para lograr un futuro mejor.
Outbrain unveils QualityRating to enhance personalized feed experiences on the open web
QualityRating will factor into Outbrain’s existing algorithm to enhance the personalized feed experiences that inspire the discovery of content.
MediaCom names Nancy Lengthorn as first Global Chief Inclusion and Culture Officer
MediaCom has named Nancy Lengthorn, currently Head of Inclusion and Belonging across MediaCom UK and WPP, as its first-ever Global Chief Inclusion and Culture Officer.
Carlsberg unveils new water recycling plant, becomes world’s most water efficient brewery
Carlsberg has inaugurating a new, revolutionary water recycling plant that recycles 90% of the process water at the Carlsberg brewery in Fredericia, Denmark.
IPG Mediabrands commits to invest five percent in black-owned media businesses
IPG Mediabrands has announced that it will work to invest a minimum of 5% in Black-owned media channels in aggregate across all clients by 2023.
[eMarketer] Digital video ad spending overtakes TV ad outlays in Canada
Digital video ad spending in Canada reached a new milestone in 2020 when it overtook TV ad outlays for the first time.
L’ONU lance une chasse aux start-ups et aux entreprises qui changent l'image des systèmes alimentaires
Le Sommet des Nations Unies sur les systèmes alimentaires a annoncé un concours pour identifier les meilleures petites et moyennes entreprises (PME) du monde entier qui transforment les systèmes alimentaires pour un avenir meilleur.
[eMarketer] Tiktok to overtake Instragram and Snapchat as platform of choice among US Gen Zers
Social media platform has TikTok been on an upward trajectory in terms of user base having recorded phenomenal growth in 2019 and 2020.
Private equity group Apollo acquires Verizon Media
Verizon will continue to own a 10% stake in the business and the current CEO Guru Gowrappan will continue to lead it.
GroupM unveils investment strategy to grow black-owned media companies
GroupM, WPP’s media investment group, has announced that it has formed the Media Inclusion Initiative, an integrated investment strategy to support and grow diverse and Black-owned media companies and creators.
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