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[Vacancy] Logitech is looking for a Key Account Manager B2B Education
Logitech is directly looking for a Key Account Manager B2B Education
WFA launches Planet Pledge for marketers
The initiative is designed to put marketers in a position where they can help lead brands’ responses to climate change, encourage efforts across the wider marketing industry and help consumers act more sustainably.
IKEA partners with MUD Jeans to develop sofa covers from recycled jeans
The new KLIPPAN sofa cover is a limited collection which will be sold in 9 European markets.
Havas Media Group appoints Meghan Grant as Chief Strategy Officer for North America
Based in New York, Grant will report directly to Global CEO Peter Mears and serve on Havas Media’s North American executive leadership team.
Heineken unveils 2030 Brew a Better World ambitions
Heineken has announced its 2030 Brew a Better World programme, a new set of ambitious commitments aimed at driving a positive impact on the environment, social sustainability and the responsible consumption of alcohol.
[eMarketer] Paypal outlines global growth strategy
Global payment behemoth Paypal has announced a raft of strategies it intends to roll out as it seeks to grow its foothold in US and worldwide.
Clarity PR appoints Amy Grimshaw as Associate Director
Clarity, a global integrated communications agency recently commended by PRWeek as both Best International Agency, and winner of Specialist Consultancy of the Year, has announced a senior appointment in the London office.
Intracto acquires tech agency Codezilla
Intracto Group is continuously building an integrated full-service agency. An end-to-end partner for clients, enabling them to excel in the domains of strategy, creation, content, marketing and technology.
WPP taps media in its net zero commitment
On Earth Day, WPP has announced a new commitment to reach net zero carbon emissions in its operations by 2025 and across its entire supply chain by 2030.
Procter & Gamble launches campaign, film on sustainability
P&G is launching a new campaign, including a short film It’s Our Home to share how small actions at home can make a world of difference for the planet.
Brands should prioritize inclusivity when targeting people with disabilities, study
With a collective global buying power of $8 trillion, this community represents a significant audience for marketers to exclude by default or design.
World Federation of Advertisers names new global leadership team
World Federation of Advertisers, WFA, has announced its new leadership team ahead of Global Marketer Week 2021, with a raft of new appointments from leading global brands and national advertiser associations.
Cuts to UK marketing budgets ease in quarter one of 2021, report
The latest IPA Bellwether survey results point to a further decline in UK marketing budgets in the opening quarter of 2021, as coronavirus lockdown restrictions continued to hinder economic activity.
SEB joins Net-Zero Banking Alliance to tackle climate change
Swedish financial group SEB has joined 42 other banks from across the world in forming the Net-Zero Banking Alliance (NZBA) to accelerate the transition of the global economy to net zero emissions by 2050.
GARM launches its first measurement report for digital brand safety
The Global Alliance for Responsible Media (GARM) has launched its first report tracking performance on brand safety across seven platforms
Despite a bigger budget, content teams are struggling with technology
In these times of Corona, more and more content teams are starting to work with new software and technology. Extra budget and time are made available to support this development.
Neeraj Khemlani and Endy Mcmahon named President and Co-Heads of CBS News and CBS Television stations
CBS has announced plans to combine the journalistic and business resources of CBS News and the CBS Television Stations into one divisional and leadership structure.
Amazon becomes Europe’s largest corporate buyer of renewable energy
The company now has 206 renewable energy projects globally, including 71 utility-scale wind and solar projects and 135 solar rooftops on facilities and stores worldwide.
Amstel ULTRA picks tennis player Rafael Nadal as global brand ambassador
Amstel ULTRA®, the premium low-carb, low-calorie light beer, has recruited Tennis legend, Rafael Nadal as a global ambassador for its growing lifestyle product offerings, including Amstel ULTRA® and Amstel 0.0.
BBJ&K and Yonder Media join IPA membership
The Institute of Practitioners in Advertising, IPA, has announced that BBJ&K and Yonder Media have been elected into IPA membership at its quarterly council meeting in March.
[Vacancy] ViacomCBS is looking for a Project Manager
ViacomCBS is directly looking for a Project Manager
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