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Logitech G and McLaren Racing announce return of Logitech McLaren G Challenge For 2021

23-06-2021 | 13:34:24
Logitech G, a brand of Logitech and innovator of gaming technologies and gear, and McLaren Racing have announced a new-look to the G Challenge eracing competition to excite racers and race fans around the world.

MAGNA partners with airport network ReachTV to showcase businesses to advertisers

23-06-2021 | 13:29:20
As air travel is resurging, Mediabrands is joining forces with ReachTV, the rapidly expanding network available on nearly 2,500 screens at some 90 airports across North America and the United Kingdom.

PRCA’s PR Council launches Social Impact Directory for comms professionals

23-06-2021 | 13:25:26
A directory of 16 social enterprises and charities has been created to help communicators improve the social impact of their supply chains.

ITV2 and Campaign Against Living Miserably to launch new mental wellbeing series

23-06-2021 | 13:21:34
ITV2 are to partner with charity CALM (Campaign Against Living Miserably) on a new six part series in which Kem Cetinay and Amber Rose Gill open up the conversation around mental health and wellbeing. 

[eMarketer] Target US ecommerce sales to hit $18 billion this year

23-06-2021 | 11:30:00
American retail corporation Target has defied odds to post phenomenal ecommerce growth. This year, its US ecommerce sales will hit $18.64 billion, almost as much as all its US ecommerce sales from 2016 to 2019 combined according to eMarketer.

[Vacancy] Fremantle is looking for a Content Researcher/Copywriter

23-06-2021 | 11:17:00
Fremantle is directly looking for a Content Researcher/Copywriter in Amsterdam 

RTL Group and Talpa Network merge Netherlands broadcasting and affiliated media businesses

22-06-2021 | 18:02:39
 RTL Group and Talpa Network have announced that they have signed agreements to merge their broadcasting and affiliated media businesses in the Netherlands and create a strong Dutch cross-media group.

Marketing industry launches first-ever global diversity and inclusion census

22-06-2021 | 13:01:45
The first-ever global census of the marketing and advertising industry has now gone live, designed to assess the scale of the diversity challenge facing the profession.

The Chartered Institute of Public Relations launches Tourism and Hospitality Network

22-06-2021 | 12:59:08
Following the huge impact of the pandemic on the industry, the group aims to bring together PR professionals from across the tourism and hospitality sectors to discuss industry news and developments.

Sony develops sustainable paper material from bamboo and sugarcane for packaging

22-06-2021 | 12:56:44
Sony Group Corporation and Sony Corporation have developed "Original Blended Material," an environmentally conscious and sustainable paper material made from bamboo, sugar cane fiber and post-consumer recycled paper, whose origins are specified.

Amazon Studios releases Inclusion Policy to strengthen commitment to diverse and equitable representation

22-06-2021 | 12:54:56
Amazon Studios has released a comprehensive Inclusion Policy that extends its commitment to diversity, inclusion, and equity for its content and productions, as well as a Playbook with guidelines for its collaborators in the creative community.

[eMarketer] Global ad spend to grow by over 10 per cent this year

22-06-2021 | 12:49:56
Global spending on advertisement is projected to grow by 10.6% year over year in 2021, going by forecasts from from media agencies Dentsu Aegis, GroupM, Magna, and Zenith.

[Marketing Week] Bob Koigi: Global ad spending defies pandemic to record historic growth

22-06-2021 | 11:00:00
As the global economy recovers from the devastating impacts of COVID-19, key sectors are bouncing back with numerous reports highlighting that while this will be a recovery year, there are signs that some sectors could record post pandemic growth rates.

[Vacancy] Logitech is looking for a Solutions Engineer Video Collaboration

21-06-2021 | 11:33:00
Logitech is directly looking for a Solutions Engineer Video Collaboration

[eMarketer] Sports betting presents opportunities for marketers

21-06-2021 | 11:30:00
With the legalization of sports gambling in over 20 US states, there has been new business opportunities, and potential pitfalls, for broadcasters and streaming services that seek to tie in betting content

Audi appoints Dept as its lead agency for the Dutch market

18-06-2021 | 14:55:36
Audi has chosen Dept as its lead agency for the Dutch market. The main goal of the collaboration is to conquer the heads and hearts of the Netherlands and to put Audi firmly on the market as a premium and progressive brand.

Channel 4 unveils strategy to increase disabled representation on and off-screen

18-06-2021 | 14:51:55
It forms part of the channel’s wider Creative Diversity plan and will drive forward commitments  to deliver Commissioning Diversity Guidelines, the Valuable 500 Commitment, the CDN’s industry-wide commitment to Doubling Disability behind the camera, and the channel’s own commitment to increasing representation on-screen.

SpotX and IRIS.TV partner to enable video level contextual targeting in connected TV

18-06-2021 | 14:49:52
IRIS.TV, the world’s video data platform, has tapped SpotX, now part of Magnite, the global video advertising platform, to bring industry-standard contextual segments to SpotX’s supply, to enable marketers to target and verify the category of video on all screens.

Apple avails Apple Podcasts Subscriptions and channels in 170 countries

18-06-2021 | 14:45:59
Listeners in more than 170 countries and regions can purchase subscriptions for individual shows and groups of shows through channels, making it easy to support their favourite creators, enjoy new content, and unlock additional benefits such as ad-free listening and early access, directly on Apple Podcasts.

Publicis Groupe announces leadership appointments within its media business

17-06-2021 | 14:00:55
Publicis Groupe has announced several leadership appointments within Publicis Media and its iconic agency brands, all designed to further accelerate the strength and momentum of the U.S. business.

Unilever unveils world's first paper based laundry detergent bottle

17-06-2021 | 13:56:48
The bottles are sprayed inside with a proprietary coating that repels water, enabling the paper-based packaging material to hold liquid products like laundry detergent, shampoo and conditioners, which contain surfactants, fragrances and other active ingredients.


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