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ESG and AI top priorities in ICCO World PR report
ESG is the area in which most investment is expected in 2024, while mastery of AI tools is the most important skill for the future, according to the new ICCO World PR Report 2023-2024.
Stephen Farquhar appointed CEO of Publicis Health
Farquhar previously served as Chief Marketing Officer at Publicis Media, where he led global assignments in a variety of industry verticals, including telecommunications, pharma, and CPG
Rixos hotels appoints FINN Partners as its UK PR agency
Focusing on the brand’s Turkish properties, including The Land of Legends, in the first three months of the tenure, FINN’s strategy will be focused on highlighting Rixos’ broad property portfolio, breathtaking experiences, range of entertainment and generous Turkish hospitality, through a communications plan.
Tourism Ireland appoints FINN Partners as its PR agency for Great Britain
FINN Partners is a global independent marketing and communications agency and will support Tourism Ireland’s in-house GB publicity team on all GB media communications, including events, partnerships and influencer activity.
Aviation consultancy firm Skytrail appoints FINN Partners as its UK PR agency
Global independent marketing and communications agency, FINN Partners, has been appointed by Skytrail, an aviation consultancy, to lead on a three-month PR campaign.
Havas acquires Singapore-based strategic communications consultancy firm Klareco Communications
This acquisition comes at a time when corporate reputation holds unprecedented significance. As institutions and individuals face complex challenges posed by climate change, technological advancements, and geopolitical events, communicating strategically and protecting reputations on a global scale has become more crucial than ever.
PR professionals AI usage rockets throughout 2023, report
PR professionals’ confidence is returning as usage of AI tools shoots up, according to the latest ICCO and PRCA Confidence Tracker published.
WPP’s FGS Global acquires Longview acquires Canadian communications advisory firm Longview
The acquisition further strengthens FGS Global’s well-established capability and expertise in strategic advisory and communications, helping clients to navigate reputational challenges.
Havas Red promotes Andrew Stevens to new Executive Creative Director for the European market
The role has been created to further strengthen and capitalise upon Havas Red’s investment in building world-class creative capability.
Global marketing and comms agency FINN Partners hires Annouchka Behrmann for the Hong Kong Office
An award-winning integrated communications practitioner, Behrmann has spent her career working with world-leading brands including American Express, M+, Marriott International, Starbucks, L’Oreal, Unilever, lululemon, Aviva, Samsung and Oatly.
[Marketing Week] Bob Koigi: Advancing climate change communication agenda
The communication and media industries have responded to this call by shaping the conversation around the role of brands in accelerating action and delivering real transformation across their operations.
Publicis appoints Loris Nold global CFO as Demet Ikiler becomes EMEA CEO
Publicis Groupe has announced the appointment of Loris Nold, current CEO of its EMEA operations, as its global Chief Financial Officer starting February 2024.
UNDP partners with the International Communications Consultancy Organization to tackle climate crisis
UNDP is the largest United Nations agency leading the fight against climate change with 6000 projects across 170 countries. ICCO is a federation of national and international PR membership bodies, with over 3000 agency members across 82 countries.
Creativ Strategies appoints Sara Yazdani as director of media & entertainment PR
In her new role, Sara is responsible for overall strategic planning and running the day-to-day PR campaigns for the company’s roster of clients.
Edelman announces US appointments and market consolidation
Edelman has announced several leadership appointments to advance the firm’s communications advisory ambition and unify its go-to-market approach in key markets.
PR must make itself visible among young talent to tackle global recruitment crisis, study
The study took soundings from international PR and communications students to find out their perceptions and expectations of working in the industry.
Havas acquires PR Pundit, growing global PR network, Havas Red, in India
This strategic move marks the debut of Havas Red, a Havas global PR network, into the vibrant Indian market. On closing, the firm will be rebranded PR Pundit Havas Red.
Hill & Knowlton reverts to original name in latest rebrand
The new brand features a refreshed visual identity, website and social presence and key innovation announcements that mark the next phase of Hill & Knowlton’s evolution as a strategic partner to today’s leading innovators.
Global public relations tools market to reach $29.5 billion by 2030, report
Taking into account the ongoing post pandemic recovery, growth in the Content Creation & Distribution segment is readjusted to a revised 9.8% CAGR for the next 8-year period.
WPP opens new campus in Paris
The WPP Paris Campus has been designed to accommodate evolving work styles and promote innovation.
[Interview] Yvonne Nelson, Actress and Entrepreneur, Ghana
Yvonne Nelson is a renowned Ghanaian actress and producer who has led a life filled with significant moments that illuminate her remarkable characteristics as a human being.