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Loop Media boasts a vast network of screens across North America. Recognizing the significance of the holiday season for businesses, Loop® TV embraces the festive spirit by offering 10 specialized Holiday channels.

Smirnoff has unveiled multimarket activations to champion the power of the collective and reignite social connections around the world in a celebration of the spark that's created when different people, flavours and ingredients come together.

The study combines Kantar’s attitudinal and behavioural data to help marketers finetune their growth strategies for next year. According to Kantar these are the 10 trends that will move the needle:

 As the world leaders gather in the United Arab Emirates for the 28th meeting of the Conference of Parties (COP28) brands, ad, PR and marketing agencies have been running campaigns towards climate action.

The tool delivers a unified view of target audiences, validating campaign strategies and enabling agencies and advertisers to refine their plans with in-flight insights designed to optimise reach and frequency.

As part of the agreement, the Dallas Stars will utilize Nielsen’s Local TV measurement and Nielsen Local TV View (NLTV) for accurate measurement of who is viewing the games at a local level.

Global youth culture publisher Highsnobiety has announced the hiring of Gjis Wabeke and Alexandra Cullen as part of the brand partnerships team in Amsterdam from January 2024. 

Amazon Web Services (AWS), an Amazon.com company, has announced that Leonardo.Ai, an Australian generative artificial intelligence (generative AI) content production platform, is creating 4.5 million new images daily on the world’s most comprehensive and broadly adopted cloud.

Stéphane Coruble is CEO of RTL AdAlliance. RTL AdAlliance is the international sales organisation of RTL Group. We speak him regarding the upcoming event Future of TV Advertising Global 2023 in London.

This collaboration will see Locala benefit from DV’s Authentic AttentionⓇ measurement solution, Authentic Ad™️ features for media quality, and cutting-edge innovations and detection methods from DV’s Fraud Lab.

From January to October this year, $107 billion in ad revenue was injected into Asia’s media industry, with TV attracting the lion’s share.

Together, DEPT® and DoorDash focused on highlighting the real experiences and sentiments of consumers during the holidays.

 In the new spot, Shaq wishes he was "a little bit smaller" when faced with the everyday perils of his larger-than-life size, to celebrate that Pepsi Mini Cans are always the perfect size.

The heartwarming spot, titled “Unboxing,” was brought to life, with the help of director Henry-Alex Rubin (Smuggler) and is set to a custom-made track created by Beacon Street Studios.

EURACTIV has the ambition to become the leading medium for EU policy and politics, both in Brussels and in the capitals of Europe.

The company has formally announced the results of its review process with the appointment of three new agency partners to accelerate its marketing and subscription growth strategy.

Reporting to Anna Hickey, Global Consultancy Lead and Global Client President at Wavemaker and Sargi Mann, Global Practices Leader at GroupM Nexus, Worsley will be based in London. 

European media group Mediahuis has taken over the Belgian RouteYou. RouteYou is a navigation platform designed to discover, plan and share routes optimized for various outdoor activities such as walking, hiking, cycling and more.

The increased market availability further solidifies IAS’s deep partnership with TikTok and offers advertisers truly global coverage. 

This significant accolade was awarded to Media.Monks for demonstrating exceptional talent, creativity, and ingenuity in the application of generative AI in both internal operations and client work.

Havas Media has purchased substantial media upfront on Impact’s platform and will offer the purchased media to the subsequent brands in their portfolio at competitive rates.