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WorldPride Amsterdam 2026 debuts global campaign championing queer unity
WorldPride Amsterdam 2026 has officially launched its first global campaign: The New Dutch Masters, a poetic and visually arresting celebration of queer unity, created by interest-first, creative twin agency Geminaes.
Dutch PR Awards 2025 - easyJet x The Flying Cake
The Romans made an activation that embedded easyJet as a player in the Amsterdam community
OKX accelerates crypto adoption at Dutch Grand Prix with McLaren F1 campaign
The campaign features immersive VIP experiences and exclusive merchandise giveaways.
The Vegetarian Butcher taps DEPT as social agency across Europe
The agency will be responsible for editorial strategy, always-on content, community management, content production and paid social media for the brand’s owned channels in The Netherlands, Belgium, Germany and the U.K.
Oma’s Soep and 100 Restaurants launch campaign against loneliness
Everyone who comes to dine on Wednesday, June 4th with a grandparent or another elderly person only pays for themselves — the meal for the older dining companion is free.
VanMoof’s latest campaign brings the magic of city riding to life
The film, shot in Tbilisi, Georgia, captures the indescribable feeling that riding a VanMoof gives you—while literally marking the brand’s return to the city.
Samsung powers The Van Gogh Museum’s audio tour
As part of this collaboration, the museum’s renewed audio tour — powered by Galaxy S25+ — offers visitors innovative ways to engage with the world’s largest collection of Vincent van Gogh’s artwork.
Sappi Europe selects Bright8 as lead agency for PR in Europe
With this step, Sappi is opting for one powerful communication strategy for both product groups in the European market.
Heineken launches €45m global research & development centre in the Netherlands
Located next to the brewery in Zoeterwoude, the €45 million Centre is a key part of Heineken’s global R&D network and the company’s growth and innovation strategy.
LePub Amsterdam appoints Kika Douglas as CCO and Karen Ballenden as GM
In recent years LePub Amsterdam, one of the key hubs of the LePub global network, has steadily established itself as a leading force in the creative industry.
GUT promotes Guillaume Roukhomovsky to Executive Creative Director of GUT Amsterdam
Before his promotion, Roukhomovsky served as Creative Director at GUT, leading breakthrough projects for clients such as Heinz, foodora, and AbInbev.
Health insurer CZ chooses ACE as new lead agency
As lead agency, ACE will be responsible for the new brand positioning, brand creation, and its translation into campaigns, communications, and social and digital touchpoints.
Fairphone appoints Weber Shandwick as lead PR agency across Europe
Weber Shandwick will serve as the retained PR agency for Fairphone in the Netherlands, the UK, France and Germany. The business will be based out of Weber Shandwick’s Netherlands hub office.
Monks to lead brand strategy and campaigns for Sendcloud in Europe
The collaboration spans the European region, with the initial focus on the Netherlands, Belgium and France
AI startup Saint appoints Stephanie Robles as CEO
Saint, an AI tech company focused on the creative industry, has appointed Stephanie Robles as CEO, effective April 1
Dutch AI marketing startup Billy Grace raises €3m investment to fuel national and international growth
Dutch AI marketing startup Billy Grace, has raised €3 million investment from Fortino Capital and a number of angel investors.
Alitheia Capital and Goodwell Investments uMunthu Fund exit Baobab Nigeria
Alitheia Capital and Goodwell Investments have announced the first exit of their joint uMunthu Fund - Baobab Nigeria
DEPT strengthens its creative team in The Netherlands with new appointments
Dubbed “De Mannen” due to their last names – Koffeman and Besteman – they have collaborated closely, driven by a shared passion for creativity and a lighthearted approach to advertising.
MSQ Sport + Entertainment set to launch in Amsterdam
Toan will launch from April 3rd and build the business in the Netherlands through a significant organic growth and acquisition strategy, as the company invests in building a world class team to deliver Dutch, European and Global briefs.
Dutch ingredients startup Vivici launches new standard of protein in the U.S. market
Vivici, a Dutch ingredients startup, has launched Vivitein BLG in the U.S. market. The flagship ingredient under its Vivitein protein platform, Vivitein BLG is available now
KNMI and iO renew partnership to enhance digital tools for climate change mitigation
Since 2022, iO has been working closely with the KNMI and the agency has already completed several important projects for the institute.
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