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The live event transformed the night sky into a playable arena, setting a Guinness World Record for the largest gaming screen ever carried by a helicopter.

The decision builds on BBH’s work earlier this year on Hawaiian Tropic’s summer 2025 campaign and marks an expanded partnership aimed at redefining Edgewell’s broad portfolio of personal care brands.

WMBC-TV, owned and operated by Mountain Broadcasting Corporation, delivers over-the-air HD coverage and is available on all major cable providers’ broadcast tiers

Squarespace has unveiled its latest brand campaign, expanding on its Change Your World series with three new films that celebrate creativity, individuality, and the power of turning unconventional ideas into thriving businesses.

Following the nationwide success of Bluey x CAMP: Bluey’s House, the latest activation will open at CAMP’s Southdale Center location in Minneapolis on November 22 and at Aventura Mall in Miami on December 12.

Drawing on proprietary research, the agency found strong positive consumer sentiment toward the anniversary and broad acceptance of brand participation across age groups.

The purchase adds a diverse mix of strategically located inventory across North and South Carolina, expanding the company’s real estate portfolio and market reach.

The agency will lead public relations and grassroots marketing initiatives designed to strengthen the state’s workforce, education, and innovation in the mining sector.

The acquisition strengthens Adams’ existing presence in southeast Michigan, including Detroit and Ann Arbor, and extends its coverage into northwest Ohio.

In addition to media, RPA will manage messaging strategy to ensure consistent communication across platforms and audiences.

The appointments strengthen the company’s creative, media and strategy leadership across the Americas.

The campaign features advertising across Outfront’s New York City subway network, with placements on several major lines and at key stations, as well as digital billboards in Moynihan Train Hall and opposite Madison Square Garden.

With the Transportation Security Administration screening record numbers of passengers this year and continued growth expected through 2026, the study presents a strong case for brands to invest in airport media.

Sun Broadcasting is a privately held broadcaster with radio and television properties concentrated in the Fort Myers–Naples market.

This merger partners two of the nation’s leading independent media agencies, amplifying their strengths to deliver unmatched media buying power, cutting-edge technology, and top-tier talent.

The collaboration gives advertisers new opportunities to activate campaigns through major demand-side platforms and reach audiences in fitness venues.

The collaboration gives advertisers programmatic access to 65,000+ digital screens across all 50 states, delivering 13 billion monthly impressions — equivalent to nearly 9% of the U.S. digital OOH market.

The rebrand reflects America’s Best’s mission to make comprehensive, high-quality eye care and stylish eyewear accessible and affordable for everyone — proving that expertise and value can go hand-in-hand.

The exhibition will be on view at LACMA from October 12, 2025 through March 29, 2026 as part of the ongoing Hyundai Project at LACMA.

The enhanced platform introduces three features: a Top 200 list of podcasts among U.S. listeners aged 18+, rankings for reaching specific audience segments, and detailed podcast genre audience profiles.

NMC combines Nielsen’s own datasets with premium third-party sources to provide a cross-channel view of consumer media behavior.