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Volkswagen’s share of the wind farm generates some 100 GWh of electricity, or enough for 27,000 households. As a result, Volkswagen is also living up to its responsibility as the market leader for electric vehicles in Sweden.

Helixa and Telmar have announced they have completed an acquisition agreement giving Telmar, the global lleader in advertising and media planning solutions, ownership of the data-driven audience intelligence platform.

In October, 26.5% of US consumers said they applied for a credit card in the past 12 months—up from last October’s 15.7% of consumers who said the same, according to data from the New York Federal Reserve.

Over the same period, the advertising industry has been working hard to find solutions to continue targeting consumers with relevant ads in the privacy-centric world we now live in.

With raising energy prices across Europe, Poles will have the chance to improve the energy efficiency of their homes and cut their energy bills, thanks to a landmark scheme agreed between the EBRD and Poland’s BNP Paribas.

Publicis Groupe has announced ‘Work Your World’, a global employee-first experience unique to Marcel, which combines flexibility, opportunity and growth for all talent.

Carlsberg Group has been recognized for leadership in corporate sustainability by global environmental non-profit CDP, securing a place on its prestigious ‘A List’ for tackling climate change, as well as acting to protect water security.

VMLY&R has announced that Joydeep Dey will join the agency as global chief strategy officer on WPP’s Ford account, which spans marketing communications, experiences, technology, and commerce.

The global economy has recovered in-line with expectations (GDP +5.9% vs +6.4% expected in April) and, in most markets, so has marketing activity and advertising spending according to the latest Magna report.

LOCALiQ, the UK’s digital marketing solutions provider, has announced the launch of cross media optimisation, a new propriety, goal-based ad technology solution that automatically optimises clients’ advertising campaigns to increase performance in real time across major digital ad platforms.

Under the new partnership, The Trade Desk will be the main media buying platform for the fulfillment of programmatic campaigns purchased through True Influence's DisplayBase® integrated B2B media management product.

Making money through ads has gotten harder, so many developers will place bets that consumers are ready to sign up for even more subscriptions and to buy things directly through their apps.

As the world continues to deal with the proliferation of disinformation, misinformation channels, extremism and fake news, brands and the media are stepping up the resolve to tackle what has had an adverse impact on their operations and reputation.

 Creativity, technology, data and people are the foundations of digital success, and Ada by Dept combines all four with proprietary technology and third-party integrations that serve thousands of campaigns today.

WPP has announced the acquisition of a majority stake in branding and design agency Made Thought.

VICE News announced the launch of The VICE News Extremism Desk, a first-of-its-kind, multi-platform desk covering terrorism, ethnonationalism, white supremacy, Neo-Nazism, militias, and dangerous religious hate groups.

New global research shows, in the next 12 months; 59% of consumers worldwide intend to start boycotting brands who don’t take action on climate change.

Maverick Digital has merged with Media.Monks, a subsidiary of S4 Capital. 

The combination of Conviva’s first-party, census-level streaming data and Experian’s unparalleled demographic data empowers publishers to easily provide advertisers with the most detailed and accurate audience insights available.

After several years of growth in share, US digital audio subscription revenues will peak at 63.9% of total digital audio revenues in 2022.

Etihad Airways, the national airline of the UAE, and Ad-Lib.io, the next-generation Creative Management Platform (CMP), have partnered to advance Etihad’s digital advertising capabilities to the next level by leveraging Ad-Lib.io’s platform for digital-savvy brand marketers.