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Out Of Home Advertising up 38% in third quarter of 2021, report

14-12-2021 | 12:00:00
Digital OOH is leading the overall OOH recovery, and the segment jumped 56 percent compared to Q3 2020. Year-to-date, OOH ad revenue totals $5.1 billion which is an increase of 10 percent over 2020.

[eMarketer] Ethical AI movement aims for more accountability to decrease algorithmic bias

14-12-2021 | 11:45:00
Employers must now also tell job applicants living in New York when AI plays a role in getting hired or promoted.

[Marketing Report] Bob Koigi: The nexus between advertising and climate change

14-12-2021 | 11:15:00
Advertising has a potential to play a significant role in combating climate change and can be used to educate customers about products and services with a low carbon footprint.  

[Vacancy] Hearst Netherlands is looking for a Junior Content Producer

14-12-2021 | 10:03:00
Hearst Netherlands is directly looking for a Junior Content Producer

[Vacancy] Ace is looking for a Communication & Business Associate

14-12-2021 | 09:56:30
Ace is directly looking for a Communication & Business Associate

[Vacancy] Ace is looking for a People Business Partner Lead

14-12-2021 | 09:52:00
Ace is directly looking for a People Business Partner Lead

Consumers believe advertising can play role in combating climate change, report

13-12-2021 | 11:00:00
 This is according to a new nationally representative survey commissioned by the IPA and carried out by Opinium among a sample of 2,000 UK adults aged 18 years and above.

Volkswagen Group ties loan to sustainability target for the first time

13-12-2021 | 10:00:00
The interest rate on the three-year €1.8 billion agreement depends on the Volkswagen Group achieving its CO2 fleet emission targets in Europe.

[Vacancy] ViacomCBS is looking for a VOD Operations Supervisor

10-12-2021 | 09:36:19
ViacomCBS is directly looking for a VOD Operations Supervisor

Marie-Claire Baker appointed GroupM’s Global Chief People Officer

10-12-2021 | 06:57:35
GroupM, WPP’s media investment group, has announced that Marie-Claire Barker has been named Global Chief People Officer, effective January 2022. She succeeds Jennifer Remling, who was appointed WPP’s Chief People Officer in October.

BASF to sell 25.2% of the offshore wind farm Hollandse Kust Zuid to Allianz

10-12-2021 | 06:54:04
Allianz Capital Partners, on behalf of Allianz Insurance Companies, and BASF have agreed on the purchase of 25.2% of the windfarm Hollandse Kust Zuid (HKZ) by Allianz.

Creative Culture and The Clerkenwell Brothers join IPA membership

10-12-2021 | 06:51:00
The Institute of Practitioners in Advertising, IPA, has announced that Creative Culture and The Clerkenwell Brothers have been elected into IPA membership at its quarterly council meeting.

Nielsen enhances identity system for digital ad measurement In 15 markets

10-12-2021 | 06:48:42
Nielsen has announced the release of its enhanced Nielsen Identity System for Digital Ad Ratings in 15 markets starting on 1st February 2022.

Hotwire launches tech training for marketing and communication professionals

10-12-2021 | 06:45:08
Hotwire, the global technology communications consultancy part of Enero Group, has launched Hotwire Into Tech—an on-demand course for mid-to-senior marketing and communications professionals interested in transitioning to a job in technology.

Hearst Magazines names Shashvat Sinha Senior Vice President of Product and Technology at CDS Global

10-12-2021 | 06:42:50
In his new role, Sinha will be responsible for product management, technology strategy and technical project delivery for CDS.

[eMarketer] Direct-to-consumer brands diversify consumer experience to disrupt the retail industry

10-12-2021 | 06:06:00
According to eMarketer’s forecast, US direct-to-consumer (D2C) ecommerce sales will reach $151.20 billion in 2022, an increase of 16.9% compared to this year.

TotalEnergies to install and operate 800 new charge points in Ghent, Belgium

09-12-2021 | 06:16:50
These new charging stations, to be installed by TotalEnergies and operated for the next ten years, will be supplied with 100% renewable electricity generated by offshore wind power in the North Sea off the coast of Belgium.

Hill+Knowlton appoints Grant Toups as first global Chief Technology Officer

09-12-2021 | 06:13:41
Toups will advance H+K’s end-to-end technology and intelligence strategy, building the firm’s ecosystem of technology-based offerings and improving the use of data science and analytics to drive client success and employee growth and experience.

fuboTV completes acquisition of French live TV streaming company Molotov SAS

09-12-2021 | 06:10:38
The synergies between fuboTV and Molotov’s technology and teams are expected to enable both companies to continue on paths of accelerated growth in their respective home countries and leverage their capabilities to improve both business models with greater scale.

TikTok reaches 1 billion users in 5 years to be the second-fastest social media app, study

09-12-2021 | 06:07:42
 In the second half of 2021, TikTok boasted that it joined the elite clube of social media applications to reach one billion active users.


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