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ARK wins loveholidays creative account
The appointment supports loveholidays’ focus on brand building to complement its performance marketing strategy as the company continues to expand in Europe.
Havas Media Network retains £300m BBC Media account
The agency’s remit covers paid social, digital video, audio and display, out of home, cinema, commercial radio and press, complementing campaigns across the BBC’s own channels.
DEPT sets science-based net-zero targets
The agency has committed to achieving net-zero greenhouse gas emissions across its entire value chain by 2050, using 2023 as its baseline year.
Deerfield unifies brand and expands healthcare marketing offering
The move follows the July acquisition of New Jersey-based healthcare agency Triple Threat Communications, which will now operate as Deerfield.
We Are Social appoints Lucy Doubleday as UK managing director
Doubleday joined the agency in 2013 as operations director and later became managing partner, overseeing day-to-day operations with a focus on people, culture and team wellbeing.
VML UK names Sanjiv Mistry Executive Creative Director
Mistry joins with nearly 20 years of creative leadership experience, most recently serving as Executive Creative Director at McCann London, where he spent a decade overseeing award-winning campaigns for Microsoft and Xbox.
WPP strengthens executive team with senior moves
As Chief Operating Officer, Devika Bulchandani will focus on developing services and solutions across WPP’s network to support client growth worldwide.
[Marketing Week] Bob Koigi: The future of TV measurement is in big data and panels
The television industry is undergoing a major transformation. With the explosion of streaming platforms, on-demand content, and fragmented viewing habits, traditional TV measurement methods have struggled to keep pace.
Edelman names Kate Stanners as global creative lead
Her appointment highlights Edelman’s continued focus on strengthening creative leadership and building on its earned-first approach to brand storytelling.
DEPT appointed digital agency for Lufthansa loyalty program
The agency will oversee digital services across user experience and interface design, agile delivery of new features, and continuous optimization of platforms including miles-and-more.com, the Miles & More app, and worldshop.eu.
Empower and Ocean Media merge to form independent agency group
This merger partners two of the nation’s leading independent media agencies, amplifying their strengths to deliver unmatched media buying power, cutting-edge technology, and top-tier talent.
Dentsu to handle integrated mandate for Papa Johns India
The partnership will see Dentsu Creative Webchutney lead brand identity, creative strategy, and campaign development.
WPP Media wins rail accounts for Avanti and GWR
The account will be managed by Mindshare in the UK, which will design tailored media strategies drawing on its market knowledge.
Britt Iversen joins adam&eveDDB to head strategy on key accounts
With more than twenty years' experience at some of the world's leading ad agencies, including a decade at Mother, Britt has worked on numerous award-winning campaigns for brands.
VENGEAN appoints Annis Anakotta as Creative Director
Annis is known for standout international work for leading brands such as Coca-Cola, PepsiCo, Singapore Airlines, and Philips Domestic Appliances (now Versuni).
M&C Saatchi retains National Grid creative account
The three-year contract covers integrated communications across strategy, creative, social, PR and influencer activity.
Publicis Groupe Australia strengthens influence practice with new agency
The launch is designed to give brands an integrated solution for social and influencer marketing in the Australian market.
CSC appoints HERO as creative agency
The partnership will support the evolution of CSC’s brand and strengthen its communication with members.
MRM Saudi Arabia wins McDonald’s CRM mandate
The agency will oversee CRM strategy across McDonald’s 264 restaurants in Saudi Arabia, aiming to strengthen personalised and technology-driven customer experiences in the Kingdom.
WPP announces board change
Scott joined WPP in 1999 as Director of Corporate Development and later became Chief Operating Officer for Europe before being appointed global Chief Operating Officer in 2018. In 2023, he joined the company’s Board.
AKQA appoints Cyril Louis as Executive Creative Director for MENA
AKQA has appointed Cyril Louis as Executive Creative Director for the Middle East and North Africa, reinforcing the agency’s ambition to strengthen its creative and strategic leadership in the region.
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