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Born Social will use a community-driven, co-creation model, drawing on its creator network to develop locally relevant content for food audiences.

Halter has established itself as one of New Zealand's fastest-growing technology companies through its virtual fencing and livestock management platform.

The company said it worked with local organisations to develop programmes tailored to regional conditions, combining technical support, peer networks and data-driven insights.

The campaign supports Oak Farms Dairy's brand strategy by reconnecting the company with its Texas heritage while engaging contemporary consumers.

The collaboration will see Fertiberia supply up to 150,000 tonnes annually of its Impact Zero crop nutrition solutions by 2030, covering around 400,000 acres of farmland used to grow ingredients for brands such as Lay’s, Doritos, Ruffles and Cheetos.

The partnership will be supported by a 360-degree multimedia campaign, including on-site activations at the 2026 MLB at Field of Dreams game in Dyersville, Iowa, and MLB All-Star Week in Philadelphia, Pennsylvania, combining baseball tradition with agricultural heritage.

The projects will focus on key food crops in climate-stressed regions, from prairie restoration in the United States to coffee systems in Ethiopia and drought resilience in Spain.

The renewal covers key European markets including the UK, Sweden, Denmark and the Netherlands, and will continue to support Arla’s integrated marketing strategy.

The agency will lead the company’s marketing efforts across its full portfolio of more than 27 fresh produce crops and products.

The new company is scheduled to begin operations in April 2026 and will combine IIJ’s communications and IoT capabilities with Sony’s sensor and data analysis technologies to promote efficient, sustainable farming.

With operations in more than 140 countries, UPL works with both smallholder and large-scale farmers to promote sustainable agricultural practices that support food security and climate action.

The program is designed to boost capacity and sustainability within local groups that guide farmers in adopting regenerative agriculture practices.

The partnership covers brand, customer, and commerce strategy, with the aim of accelerating Kubota’s growth and modernising its marketing approach in the region.

Through the Food for Tomorrow program, the partnership will combine science, storytelling, and education to highlight solutions that balance food production with environmental protection.

The company plans to help 250,000 farmers in its network access livelihood programmes by 2026, spanning 13 crops in seven countries.

FINN Partners will build awareness around the environmental, social and governance credentials of the Interflora and Fleurop branded businesses around the world.

Founded by entrepreneur and protein farmer Ewoud de Voogd and algae specialist Dr. Marieke Vanthoor - Koopmans, AlgMighty has developed technology for farming algae in a vat without sunlight, anywhere and at just about any scale.

Chipotle Mexican Grill has announced the debut of a new short film, “Unfolded,” which showcases sustainable agriculture comparable to Chipotle’s Food With Integrity principles.

The account was previously held by WPP's VML. CHEP begins working on the business this month, with a scope including strategic direction, ideation, and production for brand campaigns, product launches, and always-on activity.

HAK is entering a new phase with ACE, focusing on driving the protein transition, transitioning to organic farming for all Dutch-grown vegetables and legumes, and encouraging vegetable consumption.