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Monks debuts AI broadcast tool
Built for sports and live events, the system analyzes multi-camera feeds as they happen, suggesting optimal shots, prioritizing content and optimizing bandwidth.
VfPf appoints iO as long-term technology partner
As part of the partnership, iO will oversee the full application landscape for VfPf, including self-service portals and websites such as VfPf.nl and Arbocatalogus PO.
WPP partners with MACH Alliance to scale AI adoption
The move unites WPP’s MACH-certified agencies AKQA, Ogilvy One and VML under one global membership.
Criteo and Google announce onsite retail media integration
The partnership begins with a limited beta for selected customers in the Americas, with plans to roll out globally and into other Google Marketing Platform tools.
Google's AI Mode: The Traffic apocalypse no one wants to talk about
For two decades, businesses have depended on Google search as the engine of the web. That engine is now being ripped apart.
Digital hide and seek campaign tackles screen addiction
The initiative aims to highlight the risks of excessive screen use in a playful way while encouraging young people to discover offline activities.
IBM and Ogilvy reimagine AI adoption with fresh brand push
The campaign highlights the challenges businesses face as they shift from experimental pilots to large-scale AI solutions.
Coca-Cola backs MIT AI initiative to tackle global challenges
The initiative brings together academic researchers and global industry leaders to develop open-source solutions to pressing challenges, ensuring AI evolves in responsible and impactful ways.
Monks Technology Services unveils AI-driven development model for enterprises
The company developed Dev² to address the needs of large-scale e-commerce platforms, where frequent user interface changes and holiday-driven promotions can disrupt mission-critical flows such as checkout.
Dékuple expands internationally as revenue climbs
Net revenue reached 88.3 million euros, up 5.8 percent, driven largely by strong performance in Digital Marketing and international expansion.
Carlsberg opens IT Global Capability Centre in India
The centre positions India as a central hub for the brewer’s technology development and global operations support.
DEPT appointed digital agency for Lufthansa loyalty program
The agency will oversee digital services across user experience and interface design, agile delivery of new features, and continuous optimization of platforms including miles-and-more.com, the Miles & More app, and worldshop.eu.
New campaign highlights Samsung’s AI-powered future of home
Unlike smart homes, where users are asked to do a lot themselves, Samsung AI Home powered by SmartThings allows users to do less and spend more quality time.
T-Mobile promotes SuperMobile plan with actor Kevin Bacon
The plan combines performance optimization, built-in security and satellite coverage across T-Mobile’s network.
[Interview] Lucas Nutbey, SVP Strategy EMEA, DEPT
Lucas Nutbey is a senior strategist at DEPT, one of the world’s fastest-growing digital agencies, where he helps align the company’s global digital-first philosophy with the diverse needs of EMEA markets.
Flourish named CRM agency of record for Samsung Gulf
The partnership will cover Samsung Gulf’s operations across the UAE, Qatar, Kuwait, Oman and Bahrain.
BT appoints Uncommon Creative Studio to lead brand transformation
The appointment marks the beginning of a major brand transformation aimed at helping BT reclaim its position at the heart of British life, while supporting its ambition to be the nation’s most trusted connector of people, business, and society.
Samsung expands mobile cloud gaming platform to Europe
The launch will give Galaxy users instant access to a growing library of premium mobile titles without the need for downloads or installations.
Idahoan Foods expands marketing mandate with Brandon
The move marks a pivotal step in Idahoan’s digital transformation and omnichannel commerce roadmap.
[Report] Wireless audio devices industry poised for $70.9 billion market boom by 2029
The wireless audio device market is projected to reach from $56.5 billion in 2024 to $70.9 billion by 2029; it is expected to grow at a CAGR of 4.7% from 2024 to 2029.
Screen-Free Sleep campaign launches to address America's youth sleep crisis
In a bold wake-up call to parents everywhere, the team behind the acclaimed Screenagers documentaries and the "Away for the Day" campaign, has launched its latest national initiative: Screen-Free Sleep.
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