Tagresults
THINK! warns of drug-driving risks in new campaign
The work marks the first campaign on this issue in a decade and the agency’s first collaboration with THINK! since its appointment in April.
TESSAN launches creator-focused initiative for global travelers
The travel-charging brand, which supports more than 20 million users across 200 countries and regions, aims to evolve its identity by directly funding the experiences of modern travelers.
Stagwell launches Singapore hub to drive AI growth in APAC
The headquarters, opening in the first quarter of 2026, reflects the network’s focus on responsible growth and its commitment to Singapore as a strategic base for regional expansion.
Cannes Lions names global jury for 2026 scholarship
The scholarship supports young creatives and marketers from underrepresented backgrounds, giving them access to learning and networking at the Festival in June.
Ad Council and NHTSA confront myths about driving high
The PSAs, titled Tell That to Them and created pro bono by Standard Practice with production by Spark & Riot, use direct storytelling to counter the belief that marijuana enhances focus or driving ability.
Howatson+Company named creative agency of record for ABN Group
The partnership will support the company’s efforts to sharpen its consumer-led brand strategy and distinguish its offering in a competitive housing and construction market.
Innocean relaunches with unified creative–media approach
The agency’s shift unifies creative, media, data, and strategy into a single collaborative system aimed at improving transparency and eliminating the silos and commercial barriers that clients increasingly find restrictive.
Leo UK boosts strategy and social leadership
The hires include two Planning Partners and two social leaders, reflecting the agency’s commitment to deepening its expertise in these areas.
Smirnoff launches global why change a good thing campaign
The initiative centres on the brand’s long-standing place in culture and its focus on consistent taste and quality.
VML launches playbook for sustainability data
The publication outlines how improved data collection and greater transparency not only support future reporting requirements but also create commercial opportunities.
[Column] Richard Smoorenburg: DDB away with It? Who's next?
#WTF - DDB is going away? As of today, Doyle Dane Bernbach is in my head in the same league as JWT, Y&R, and Sterling Cooper Draper Pryce (yes, the one from Mad Men).
[Marketing Week] Bob Koigi: The new pillars shaping global gaming
Globant’s latest Game On Report argues that the future of play will be defined by three intertwined pillars: infrastructure, intelligence, and trust.
Edelman launches The Power of 55 creator list
The initiative aims to help marketers better reach an audience with rising spending power yet limited representation in brand strategies.
Merlot to lead PR and creative for American Outdoor Grill
American Outdoor Grill has selected Merlot Marketing as its agency of record, a move designed to raise awareness of the brand’s American-built craftsmanship and strengthen its position in the outdoor-living market.
Toyota pits McGrath against a cricket-savvy bird
In the run-up to the contest, McGrath, a six-time Ashes winner, repeated his confident forecast of a five–zero victory for Australia.
Plymouth Rock taps regional quirks to rebuild insurance trust
The insurance provider positions relatability as a competitive advantage at a time when many customers feel disconnected from national carriers
Perkins appoints St. John as creative agency of record
Perkins Restaurant & Bakery has chosen St. John as its creative agency of record, adding the chain to the Jacksonville agency’s expanding roster of restaurant and hospitality clients.
Ad Council rallies sports stars to champion mental health
The Ad Council has broadened its Love Your Mind mental health campaign through a nationwide initiative that uses the influence of professional sports to encourage people to prioritise their mental wellbeing.
Haier selects TBWA\NZ to support tennis strategy
The partnership aims to develop a fresh approach to how Haier communicates its design and product philosophy to audiences in Australia and New Zealand, ahead of a broader campaign scheduled for the summer tennis season.
AI-led campaign turns London screens into call for child safety
The Brave Movement, part of Together for Girls, has staged a striking takeover of London’s Outernet to spotlight the urgent need for global investment in ending violence against children, ahead of this weekend’s G20 summit in South Africa.
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