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The agreement covers 16 large format screens, including Two Towers Manchester, the Digi-Bridge on Mancunian Way and Princess Road.

The agency will spearhead the development of a new platform aimed at reframing perceptions of the teaching profession.

The partnership will showcase behind-the-scenes content, ticketing updates, player imagery, and match highlights across Ocean’s large-format DOOH network, which spans 18 UK cities.

The Department for Transport and creative agency AML have relaunched the See It. Say It. Sorted. campaign, updating one of the UK’s most recognisable public safety initiatives.

The integrated campaign, Two networks are better than one, highlights the benefits customers are already experiencing, including wider coverage, faster speeds and fewer not spots.

The out-of-home campaign aims to highlight the essential role sharks play in keeping the oceans – and life on earth – alive.

Doubleday joined the agency in 2013 as operations director and later became managing partner, overseeing day-to-day operations with a focus on people, culture and team wellbeing.

The multi-channel initiative spans broadcast, outdoor, digital, audio, and social channels, and is supported by a charity-driven sandwich collaboration with the national chain Sandwich Sandwich.

The collaboration combines ShowHeroes’ expertise in CTV and creative solutions with Titan OS’s extensive household reach and retail audience data.

Mistry joins with nearly 20 years of creative leadership experience, most recently serving as Executive Creative Director at McCann London, where he spent a decade overseeing award-winning campaigns for Microsoft and Xbox.

The addition of The Venue enables advertisers to combine screen takeovers with live, interactive events, reaching audiences both on-site and across global media channels.

Created by DUDE London with support from HSBC UK, the campaign Our House is not a Home reimagines Madness’ 1982 hit Our House.

The three-year contract covers integrated communications across strategy, creative, social, PR and influencer activity.

Higgins brings 25 years of international experience across brand, digital, and integrated campaigns. His appointment reflects AKQA London’s focus on strengthening creative leadership and delivering work with cultural and business impact for clients.

NMC combines Nielsen’s own datasets with premium third-party sources to provide a cross-channel view of consumer media behavior.

The initiative aims to raise awareness of the Red Roses ahead of a home World Cup, positioning the team as national icons.

Farrington joins from Accenture Song Brand (formerly Karmarama), where she served as Managing Partner overseeing clients such as Lidl and Plusnet, and spearheaded some of the agency’s most ambitious campaigns.

Taylor-Roberts joins FINN at a time of strong momentum for the Global Health Practice, led by Fern Lazar, Managing Partner.

The platform’s features include unified rankings across AI services, large-scale content analysis with source citations and credibility scoring, and AI-specific optimisation suggestions.

The move comes as Frylight rolls out a rebrand and packaging refresh in July, with a focus on increasing brand awareness through community-building and targeted activations.

The pitch, initially led by consultancy Ingenuity before being handled internally, involved three shortlisted agencies. Havas London’s approach was selected to help rejuvenate the brand’s creative direction and fuel growth.