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JCDecaux renews ad contract with Düsseldorf
The contract follows JCDecaux's successful tender in Hamburg and adds to its presence in major German advertising markets.
Interrail celebrates journeys beyond destinations
It is the first work for Interrail from WE ARE Pi since the agency was appointed as its brand and creative agency in April.
Pfizer uses Uber to address migraine misconceptions
Pfizer cites an estimate that around 12.5 percent of Hong Kong’s population experiences migraine, a neurological condition that can involve warning signs, triggers and after-effects and can affect people’s ability to work.
ZetaDisplay wins onboard media contract with Vy Group
The agreement will transform the operator’s train network into a connected media and passenger information platform.
We Are Pi named global agency for Interrail
The partnership will focus on connecting the brand with a new generation of travellers while driving bookings and engagement across the US, Australia and Europe.
Monks appointed to elevate Zig brand
The collaboration aims to unify Zig’s taxi, private-hire rental, payment, and ride-hailing services under a single tech-enabled identity.
UK National Highways selects ELVIS as creativeaAgency
ELVIS has been appointed as the lead creative agency for National Highways, the government-owned organization responsible for operating, maintaining and improving England’s motorways and major A roads.
GWR revives Famous Five for leisure travel push
The latest chapter of the award-winning Famous Five series, created with, references GWR’s 1920s publicity campaigns that used myths and legends to promote regional travel
Clear Channel Outdoor wins Austin transit media contract
The agreement covers a three-year period and focuses on modernising the transit authority’s advertising programme across bus and rail services.
Malaysia Airlines launches global “Time for New Chapters” campaign
Malaysia Airlines invites travellers to embrace Time for New Chapters, a new year's campaign inspired by new beginnings and the journeys that follow.
VCCP reappointed to lead TfL creative account
Under the framework, VCCP will support Transport for London’s objectives around road safety, sustainable travel behaviour and revenue growth to help fund investment across the transport network.
Trainline campaign promises control in a world of constant disruption
The work showcases a suite of AI and data-driven tools designed to guide travellers through every stage of a rail journey, including periods of disruption, as the UK enters a period of expected rail delays.
THINK! warns of drug-driving risks in new campaign
The work marks the first campaign on this issue in a decade and the agency’s first collaboration with THINK! since its appointment in April.
Stagecoach names Bountiful Cow as media partner
The decision follows a competitive pitch involving six agencies, including the incumbent, and awards Bountiful Cow a three-year term as Stagecoach’s media partner.
Uber taps Snapchat AI for playful brand push
Featuring global music icon Shania Twain alongside Australian musician-comedian Tom Cardy, the campaign celebrates the freedom, convenience, and creative possibilities that come with being a passenger in an Uber rather than behind the wheel.
[Interview] Mustafa Butt, Founder, RIDEALUX: Building the ultimate premium experience
RIDEALUX is a London-based luxury chauffeur service provider specializing in professional, high-end transportation.
Avanti West Coast puts people at heart of travel in new campaign
The campaign highlights that 37 percent of overnight journeys are made to visit loved ones, positioning Avanti West Coast as the rail operator that brings people together rather than simply taking them to tourist destinations.
TfL campaign guides passengers to respond safely to harassment
Developed with creative agency VCCP and media agency Wavemaker, the campaign empowers Londoners to support victims while reinforcing that criminal behaviour carries serious consequences.
Suburban life takes the wheel in Uber’s new brand push
The rollout includes aerial and dynamic OOH, social and audio elements, and short films such as Airport Dad, Clock, and Tired Dog.
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