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[eMarketer] 5G will make up majority of smartphone shipments
This year, for the first time, 5G phones will make up the majority, or 56%, of smartphone shipments worldwide.
Highest-ranking apps on Google store have either black, red or white icons, study
According to Data.ai, consumers spent $33 billion on mobile apps in the first quarter of 2022, the biggest ever amount. In just two years, that’s risen by 40%, although the pandemic-related surge in mobile growth is diminishing.
[eMarketer] US smartphone in-app purchases to pass $40 billion mark this year
US smartphone in-app purchase spending will hit $42.31 billion this year, up 13.0% over 2021. Growth will slow to the single digits over the next few years, and spending will pass the $50 billion mark in 2025.
EQT, Stonepeak complete takeover of Delta Fiber in the Netherlands
The acquisition of DELTA Fiber by EQT Infrastructure and Stonepeak has been completed on. DELTA Fiber has become the fastest grower in the national fiber market in recent years.
Vodafone Spain launches Wi-Fi 6 service to multiply Wi-Fi speed by 4 to fiber customers
Vodafone Spain announced that, starting today, all its new fiber customers can access Wi-Fi 6 technology, thanks to its Vodafone Wi-Fi 6 Station router and the Super WiFi 6 service, for €9.99/month.
[eMarketer] Apple could launch a subscription for its iPhones this year
The move could also help reverse weakening consumer demand and encourage shoppers to buy directly from Apple instead of through their mobile carriers or other third-party retailers, maximizing the company’s profits.
Advertisers increasingly turning to mobile and digital advertising as smartphone usage rises
The outbreak of the COVID-19 pandemic, which triggered a paradigm shift in the way individuals use different apps, has positively impacted market growth in the digital media and digital marketing markets.
Google announces privacy sandbox for Android
Google’s existing Privacy Sandbox initiatives only included the Chrome ecosystem. With this latest announcement Google is extending this to the Android ecosystem.
Global location based advertising (LBA) market to reach $133 billion by 2026, report
Growth in the global market is propelled by rapid digitization across various industry verticals, increasing dependence of marketers on consumer data, along with rising penetration of GPS-enabled mobile devices and the internet.
Oslo-based Kahoot! launches Kahoot!+ AccessPass, a new user subscription to access premium content
Kahoot!, a global learning platform company, is introducing Kahoot!+ AccessPass, the new subscription where Kahoot! offers access to an expanded library of ready-to-use premium kahoots, courses and other resources.
Targetspot deepens investment in mobile gaming with launch of specialist division
This newly formed area will be dedicated to working with customers and partners from across the entire ecosystem, helping serve Targetspot's acceleration into the fastest growing area of digital media.
Nokia sets sights on 100 per cent green electricity by 2025
Nokia has called for accelerated digitalization and green energy uptake, as well as setting its sights on 100% renewable electricity in its own operations by 2025.
BuzzFeed names Amita Tomkoria to lead Investor Relations
In her role leading BuzzFeed’s global investor relations strategy, Tomkoria will be responsible for building strong relationships with the investment community while communicating BuzzFeed’s long-term vision, business model and financial performance.
Global mobile advertising market to reach of $724 billion by 2026, report
The mobile advertising market is evaluated at $180.610 billion for the year 2019 and is projected to grow at a CAGR of 21.95% to reach a market size of $724.460 billion by the year 2026 according to a recent report by Research and Markets.
[eMarketer] Global smartphone market dip on shortages
Global smartphone shipments slipped 6% in Q3 2021, per Canalys—and market dynamics are shifting as vendors navigate component shortages and struggle to meet demand.
[eMarketer] US retail mcommerce sales shift to smartphones
In 2021, smartphone mcommerce will generate $295.41 billion in US sales, equaling 82.2% of total retail mcommerce sales.
[eMarketer] Mobile advertising is still king
Mobile advertising is by far the preferred destination for digital ad spending in the US, just as it is everywhere else. However, mobile’s ever-accelerating domination of the digital ad market appears to finally be leveling off.
[eMarketer] Lack of affordable devices keeps 3.4 billion people from connecting to nearby mobile networks
The Broadband Commission for Sustainable Development’s 2021 State of Broadband report found that 3.7 billion people are not connected to the net—even though 85% of them live within range of a mobile network.
[eMarketer] Adoption of mobile messaging apps soars
Mobile messaging app adoption accelerated in 2020, particularly in the early months of the pandemic, as housebound consumers sought out ways to stay connected with friends and family.
[Vacancy] Talpa Network is looking for a Technical Lead Mobile Development Audio
Talpa Network is directly looking for a Technical Lead Mobile Development Audio
[eMarketer] Pandemic redefines future of banking in US
The shift by US customers from visiting banking halls to use of mobile apps during coronavirus pandemic may create a new way of banking with majority of customers saying they would maintain that habit post Covid.
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