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Kantar unveils creative testing solution for advertising

28-08-2023 | 09:35:00
Available exclusively on Kantar Marketplace, LINK+ integrates Kantar's market-leading ad testing capabilities into one solution to help advertisers drive greater impact from their ad campaigns.

[SHOWREEL!] SuperRebel

28-08-2023 | 09:10:00
SUPERREBEL® AGENCY IS AN INDEPENDENT, INTERNATIONALLY ORIENTED CREATIVE COMPANY. WE DEVELOP BRAVE NEW BRANDS AND WE ENERGIZE EXISTING BRANDS. WE ARE A BOUTIQUE AGENCY WITH A STRONG DESIGN AND TECH OPERATION.

Steve Babcock joins Marketing Architects as Chief Creative Officer

18-08-2023 | 07:59:59
With more than 20 years of rich advertising experience, Babcock’s hire brings a wealth of creative knowledge to the agency.

[Marketing Week] Bob Koigi: The making of artificial intelligence revolution

17-08-2023 | 15:37:00
As the artificial intelligence wave sweeps across virtually all sectors, brands and industry players, including marketers, advertisers and communication professionals are positioning themselves to reap from this transformative technology.

DEPT becomes platinum Adobe Solutions partner

11-08-2023 | 08:59:19
The Platinum level is the highest partner status that can be achieved, distinguishing global partners with a specialized team of certified experts across four product groups in a minimum of two continents.

iO launches creative campaign on socials for Hyundai Motor Netherlands

10-08-2023 | 07:20:00
The videos follow Spot, Hyundai’s robot dog, as he explored the Netherlands on social media this summer.

Habbo partners with Juniper Creates to bring back merchandise and empower user creativity

09-08-2023 | 07:14:13
This collaboration aims to enhance the digital collectables and community experience, within the Metaverse.

La Visual strengthens its digital transformation services with the acquisition of At Play Creative

04-08-2023 | 08:10:35
La Visual has announced its acquisition of At Play Creative, Inc., an acclaimed multidisciplinary design studio headed by Gary Smith.

Dept partners with Bang & Olufsen to  launch brand campaign: See Yourself In Sound

28-07-2023 | 08:36:14
As the name suggests, this campaign embeds Bang & Olufsen’s new brand direction, by giving life to listener’s music taste in the form of interactive avatars that are totally unique to each person’s musical taste.

Unilever launches campaign to attract disabled creative talent

26-07-2023 | 06:20:00
Disabled creators are making their mark on social media, making it more inclusive and attracting followers with engaging content that draws on their lived experience and dismantles stereotypes.

Tag Americas appoints Whitney Bender as General Manager to lead Creative Operations

25-07-2023 | 16:03:45
Tag, the global creative production partner to brands worldwide, has announced the appointment of Whitney Bender as new General Manager, Creative Operations for its Americas region.

Havas study explores the hyper-personalized purpose era for brands

24-07-2023 | 11:20:00
The report’s findings demonstrate that while brands’ actions to drive societal progress, inclusion and sustainable behaviors have become more important and expected, people are examining everything through the lens of “me” in the face of more challenging and uncertain times.

Interpublic Group launches creative commerce labs

17-07-2023 | 11:00:00
The Labs work to find new and innovative revenue streams for marketers through cross-channel collaboration and partnering with key commerce innovators, such as Amazon Ads Brand Innovation Lab.

Serviceplan Munich named number one in World Creative Rankings 2023

12-07-2023 | 16:47:00
German agency Serviceplan Munich has emerged top in the World Creative Rankings of 2023 by The Drum.

Havas acquires 51 per cent stake in UK’s Uncommon Creative Studio

12-07-2023 | 10:26:49
Havas has acquired a majority stake (51%) in Uncommon Creative Studio, the most awarded and fastest growing independent creative company in the UK, reinforcing Havas’ longstanding commitment to investing in creativity to develop meaningful brands.

Bravoure hires Remco Frank as Creative Director

11-07-2023 | 11:44:00
Bravoure, a strategic digital agency in Amsterdam, has strengthened its team with the arrival of Remco Frank as Creative Director. 

WPP opens new creative powerhouse in Manchester

07-07-2023 | 14:55:28
WPP has opened a creative powerhouse in the North of England with its new Manchester Campus, signalling its ambition to invest in the city and grow its business outside London.

Creative network GUT launches first European office in Amsterdam

03-07-2023 | 09:00:00
Fresh off an impressive streak of wins at Cannes Lions this year, including becoming Independent Network of the Year and winning three Grand Prix awards, global independent creative network GUT has officially settled in Europe – choosing Amsterdam as the new home for its famously gutsy vision and equally tenacious talent.

[Marketing Week] Bob Koigi: The future of retail is online

30-06-2023 | 13:15:00
As the world recovers from the devastating impacts of COVID-19 that has also redefined the future of living, retail is one of the sectors where the future is steadfastly being shaped by digital, as shoppers envision a future where nearly two-thirds (64%) of their shopping will be online in the next 10 years.

WPP acquires stake in creative agency Majority

29-06-2023 | 15:58:37
WPP has announced the acquisition of a 30% stake in Majority, the US-based creative agency that combines a multicultural talent model with award-winning general marketing capabilities.

Joe Public creative team wins Gold Lion at Cannes

23-06-2023 | 14:17:38
The team, comprising of young creatives Bernice Puleng Mosala and Raphael Janan Kuppasamy has been awarded for a film they did on mental health.


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