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Salesforce unveils new D.C. innovation hub
The centre will host policy summits, technology briefings and collaborative sessions focused on solutions for public sector organisations.
FINN Partners wins Global Belize tourism brief
The appointment supports Belize's ambition to strengthen its position as a sustainable travel destination, highlighting the country's cultural heritage, communities and natural environment.
LePub New York names Shannon Nunn CEO
The appointment comes as LePub builds on its international creative recognition.
Clear Channel promotes Afterschool opportunities
The campaign highlights how afterschool programmes help young people develop skills, build relationships with mentors and explore career opportunities.
Land O'Lakes brings rural America to Times Square
The campaign builds on Repicturing Rural, an ongoing collaboration between Land O'Lakes and Getty Images through the Modern Rural Collective.
Future Golf picks BastionBUNTIN for U.S. launch
Future Golf’s U.S. expansion will begin in California, where the brand has established a network of more than 60 partner golf courses. The company plans to expand into Arizona, Nevada and Texas before continuing its rollout across the country.
US leads global pDOOH spending, report
Eastern Asia, comprising Japan, South Korea and Mainland China, had a combined DOOH advertising base of $7.3 billion but pDOOH penetration of just 0.6 percent.
FINN Partners grows US Midwest footprint
The office is located in Minneapolis’ North Loop and joins FINN Partners’ operations in Chicago, Columbus, Detroit and Madison, Wisconsin.
IAB raises US ad spend forecast for 2026
The findings come from IAB’s 2026 Outlook Study: September Update, based on input from more than 200 brand and agency decision-makers responsible for advertising investment.
VA and Ad Council expand Veteran suicide PSAs
The initiative encourages Veterans to check in with one another and seek support when facing personal challenges.
VIOOH, Starlite Media expand US retail DOOH
The partnership gives advertisers programmatic access to Starlite Media’s retail shopping centre inventory, allowing buyers to target audiences in environments close to the point of purchase.
Parker brings crowdsourced ads to New York OOH
The 10 shortlisted concepts are being displayed on digital OOH screens in Times Square, giving the creators behind the work a prominent public platform.
Screenverse unlocks 38,000 screens via VIOOH
Screenverse’s network spans major U.S. markets including New York, Los Angeles, Chicago, Washington D.C., Dallas-Fort Worth and Philadelphia.
Nissan turns BNA into a Tennessee showcase
It celebrates Nissan’s more than 8,000 full-time Tennessee employees and the company’s manufacturing and corporate operations in the region.
U.S. OOH ad revenue tops $3B for first time
Digital out-of-home (DOOH) revenue increased 18.5 percent year over year and accounted for 38.4 percent of total OOH revenue in the quarter.
FINN Partners opens Columbus office
The move extends the agency’s US growth strategy into Columbus, with McDonald working alongside Dan Pooley, a founding managing partner and Midwest lead, to establish the office and support regional growth.
Dove returns to US Open with fan-focused campaign
The campaign will combine in-person and digital activations, including a short film and fan experiences designed to spotlight the styles, traditions and personalities surrounding the US Open.
Kate Spade turns New York into a search for joy
The campaign, directed by Rupert Sanders, turns the city into a game of hide-and-seek, bringing together musicians, creators, comedians, food personalities and other cultural figures to explore how joy can be found in ordinary moments.
Spectrum, Optimum boost local news, ad reach
The agreement will restore Spectrum News NY1 on Optimum TV and News 12 on Spectrum TV in the New York metropolitan area in September.
Netflix nearly doubles US Upfront ad commitments
Advertisers committed to returning titles including Love Is Blind, Big Mistakes, Bridgerton, Emily in Paris, Nobody Wants This and Running Point.
DEPT brings AI-led marketing expertise to U.S. clients
The move allows U.S. organisations to access Google’s enterprise advertising, analytics and measurement solutions alongside DEPT’s expertise in artificial intelligence (AI), data, media and technology.
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