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WPP has announced the acquisition of Village Marketing in North America, the industry leader in influencer marketing and creator economy partnerships.

Ace is directly looking for a Growth Associate

Research commissioned by the CMA revealed that 71% of people shopping online had encountered these tactics.

Depreciation of third-party cookies/IDs, across-media addressability constraints and innovations are impacting advertising measurement, bots and fake users are emerging as the newest and greatest threats to the advertising industry.

Knegten will lead Outbrain’s global marketing initiatives and will be instrumental in promoting Outbrain’s global brand.

Thought leader and iO strategic partner Steven Van Belleghem suggests that this has everything to do with the changing market

The Point of Care Marketing Association (POCMA), a nonprofit organization to support the continued growth of the Point of Care (POC) channel through education and advocacy, announced the addition of Havas Media Group to their growing list of members.

Carbia  will be responsible for building and directing business relationships with senior executives in the company’s client portfolio, as well as leading Xandr’s positioning strategy in the region.

ViacomCBS is directly looking for a Director Partnerships Benelux

ViacomCBS is directly looking for a Trade Marketing Manager Benelux

The reappointment follows a thorough media review throughout 2021, a critical element of Mars’ new vision for marketing called “Building Brands for Mutual Value.”

Patricia is passionate about creating opportunities that improve people’s lives and is currently Regional Director at the Stanford Institute for Innovation in Development Economies – Seed, a Stanford Graduate School of Business initiative that builds a network of globally-engaged leaders from Silicon Valley to sub-Saharan Africa.

Hivestack is directly looking for a Senior Marketing Manager EMEA

Growth in the global market is propelled by rapid digitization across various industry verticals, increasing dependence of marketers on consumer data, along with rising penetration of GPS-enabled mobile devices and the internet.

The Interactive Advertising Bureau UK, IAB UK, has partnered with Manchester Metropolitan University to equip graduates with essential industry insight and skills for careers in digital marketing.

Belgium-based marketing and influencer agency BeInfluence has unveiled a new department dubbed The Sway Crew bringing together talents who have signed exclusively with the agency.

This comes as advertisement and social media penetration and spend continue to record impressive growth with latest projections showing an even rosier future.

This joint venture aims to respond to the growing need for support among companies that want to give marketplaces a prominent place in their business.

In her new role, which aligns with the country leadership structure in other major markets, Rose will lead WPP’s business in Australia and New Zealand, supporting agency CEOs.

The Pitch Positive Pledge plan will bring together the IPA, ISBA their members, and intermediaries and was discussed at the cross-industry RENEW conference.

The LTK Brand Influence Forecast is based on qualitative interviews with marketers from leading brands on the LTK Brand Platform and quantitative analysis using LTK Influencer Benchmark™.