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Germany ad agency Evvolution launches to connect clients with mobile audiences
Evvolution, a German based ad consultancy agency, has launched with a new approach to an old challenge: reaching and engaging high quality audiences where they are.
Nestlé intensifies its sustainable packaging with new investment
Food and beverage multinational Nestlé is intensifying its actions to make 100 per cent of its packaging recyclable or reusable by 2025.
Brand value included in UN’s Global Innovation Index for the first time
For the first time in its 13-year history, the renowned Global Innovation Index includes brand value as one of its core indicators.
Hearst UK partners with SpareRoom to launch paid talent scholarship
Hearst UK, the premium content and experience business, has announced the launch of a talent scholarship sponsored by flatshare site SpareRoom.
HP advances sustainable printing with Managed Print Service
HP has rolled out the planet’s most comprehensive carbon neutral Managed Print Service offering for HP-branded devices
4Creative bolsters team with new Deputy ECD and Creative Director
Channel 4 has announced that 4Creative’s Eoin McLaughlin has been promoted to the newly created role of Deputy Executive Creative Director and the appointment of award-winning creative Lydia Raghavan to Creative Director.
Banijay appoints Lars Blomgren as Head of Scripted EMEA region
World’s largest independent content creation Group for television and multimedia platforms Banijay has announced the appointment of Lars Blomgren as Head of Scripted, EMEA.
ASA launches campaign in Scotland to promote decent and honest ads
The Advertising Standards Authority, ASA, has launched a brand new advertising campaign in Scotland to promote its role in helping to keep all ads ‘legal, decent, honest and truthful’.
Wanda Sports Group Company Infront extends marketing partnership with Vierschanzentournee
Infront, a sports marketing company part of Wanda Sports Group, has announced it prolonged the exclusive marketing partnership for the annual Vierschanzentournee with the German Ski Association (DSV) and the Austrian Ski Association (ÖSV).
Dentsu Aegis Network hits target of 100 per cent renewable electricity
Global advertising and marketing company, Dentsu Aegis Network, has announced that it has achieved 100 per cent renewable electricity across its worldwide operations where markets allow.
Nielsen and Translation Enterprises partner to provide cultural insights to marketers
Nielsen and Translation Enterprises are teaming up to create an offering to help brands activate, plan and measure what resonates in popular culture.
Verizon Media launches OTT Smart Auction to bring real-time demand to OTT publishers
Verizon Media has announced the launch of OTT Smart Auction, a header bidding-like solution for OTT publishers.
VICE Media Group inks new content deal with Hulu
VICE Distribution, the newly created distribution and licensing group of VICE Media Group (VMG), has signed a new premium content deal with streaming platform Hulu, for 100 hours of original VICE TV content.
Programmatic trading takes two fifths of global digital media investment by multinationals, report
Programmatic trading channels for WFA Members account for more than two fifths of global digital media investment, up from 16 per cent in 2016.
Post Corona Posts: What will you do when this pandemic is over?
PostCoronaPosts.com is a global online platform where people can share their post-pandemic intentions anonymously with the rest of the world.
Arcesium extends financial technology footprint into Europe
Arcesium LLC, a global financial technology and professional services firm has expanded its footprint into Europe, opening a new office in London.
H&M, Italian Brand Giuliva Heritage collaborate on timeless pieces with a focus on sustainability
H&M announced a collaboration with the luxury Italian brand, Giuliva Heritage. Family-owned and known for its flawless tailoring, Giuliva Heritage takes classic menswear silhouettes into the world of womenswear.
Dutch supermarkets offer chicken meat that is more sustainable without any anticompetitive agreements, study
Dutch supermarkets nowadays offer a lot more chicken-meat varieties where the chickens have lived better lives.
Zespri selects WPP agencies to enhance its global market proposition
World’s largest kiwifruit marketer Zespri International Limited has selected an interdisciplinary team of WPP agencies as its global Agency of Record (AOR) to deliver its brand proposition.
Refinery29 picks Simone Oliver as new global Editor-in-Chief
Media and entertainment company for young women Refinery29 has announced that digital pioneer and thought leader Simone Oliver will join as Global Editor-in-Chief, starting September 30, 2020.
MediaMonks merges with Dare.Win strengthening its creative and content capabilities
Dare.Win, an award-winning Paris-based digital creative agency has entered into a merger with MediaMonks, S 4Capital’s Content practice.
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