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St Luke’s secures lead creative agency role for Whole Earth Foods
St Luke’s remit for Whole Earth will include brand strategy development and creation of all ATL and digital communications for the Whole Earth range.
MSQ Sport + Entertainment set to launch in Amsterdam
Toan will launch from April 3rd and build the business in the Netherlands through a significant organic growth and acquisition strategy, as the company invests in building a world class team to deliver Dutch, European and Global briefs.
Azza Ouertani appointed human resources director of Ogilvy Paris
Having served as HR Managing Partner since December 2022, she now takes over the leadership of the agency's human resources department and joins the Executive Committee.
VENGEAN and AlgMighty unveil new brand identity
Founded by entrepreneur and protein farmer Ewoud de Voogd and algae specialist Dr. Marieke Vanthoor - Koopmans, AlgMighty has developed technology for farming algae in a vat without sunlight, anywhere and at just about any scale.
DEPT and GHD launch collaboration to tackle sustainability challenges using spatial tech
The collaboration will leverage cutting-edge AR/VR devices like the Apple Vision Pro to create immersive digital experiences that enhance decision-making in environmental planning, infrastructure, and energy management.
FCB India secures Dulcoflex creative account
As part of this mandate, FCB India will drive integrated marketing campaigns to reinforce Dulcoflex's leadership in the laxative category and expand its relevance among Indian consumers.
Takealot partners with Joe Public to deliver growth in e-commerce
Joe’s enthusiastic about the opportunity to help strengthen Takealot’s brand presence as they continue to shape the future of e-commerce.
FINN Partners acquires Singapore-based PR firm RICE Communications
Bolstering FINN’s sizable existing presence in Singapore, the addition of RICE will amount to nearly 100 total employees in that market, making FINN one of the largest PR firms in Singapore.
DEPT appoints Natalie Martens as VP of Clients, Creative and Media for DACH
Martens will lead client relations and a team of consultants and account managers working with the creative and media teams to deliver pioneering, high-impact work for clients such as Lieferando, Salamander, and eBay.
Mother wins Nationwide's creative account
UK retail bank Nationwide has announced that it has appointed Mother as its new creative agency, following a pitch process that also involved Uncommon Creative Studio and Neverland.
Silipint taps Joybyte for influencer and social media management
The scope of the work will encompass influencer and social media management. In terms of influencer management, Joybyte will handle everything from influencer curation to seamless content execution, tailored creative, transparent reporting, and strategies backed by real-time insights.
The Purgatory Sandwich
The Purgatory Sandwich (founded by Péter Kormányos, global strategy director at TBWA\Neboko & Gean Santos, associate design director at TBWA\Chiat\Day NY) looks at itself as an unidentified creative fuckaroundery that aims to give existence to imaginative POVs.
[Marketing Week] Bob Koigi: Social media: The new shopping mall
In recent years, the rise of social commerce has transformed the way consumers shop, with social media platforms like Instagram, Facebook, TikTok, and Instagram becoming powerful hubs for purchasing decisions.
VML appointed global strategic and creative agency of record for Generali
This win solidifies VML’s expertise in the financial services sector and its ability to deliver connected solutions for global brands.
Accenture Song wins pitch to revamp VELUX’s creative direction for 2025 launch
VELUX is on a mission to transform spaces into favourite places that inspire people to connect with the world around them.
Angel Margarita taps Stept Studios for creative direction and brand strategy
From the earliest stages of brand development to the highly anticipated launch, Stept has been instrumental in shaping Angel Margarita’s identity, overseeing brand strategy, visual design, creative direction, photography, and social media execution.
We Are Social appointed to oversee H&M's content creator campaigns across Asia
The remit includes developing a regional content creator strategy, local market research and end-to-end content creator management.
SHRM enlists Yes& for marketing strategy focused on audience needs and personas
Yes& has been engaged to help SHRM deepen their understanding of how to better anticipate audience needs and deliver more valuable experiences by refining member personas and audience journeys.
Cossette appoints Jean Hugo Filion as General Manager of Montreal office
Under Jean Hugo’s leadership, Cossette will continue to drive deeper integration across its disciplines to address the complex challenges of leading brands.
Havas and Funnel announce expanded five-year deal to power data transformation across 100 countries
The deal expands on an existing partnership between Havas Media Network and Funnel, with the increased remit coming as Havas evolves the Media Network’s bespoke audience planning tool into a unifying operating system for the entire communications group.
Travis Perkins chooses Cogent as its PR and social media partner
This new partnership will focus on PR and social campaigns for the Travis Perkins family of brands, which includes Travis Perkins, Travis Perkins Hire, Benchmarx Kitchens & Joinery, and WholeHouse by Travis Perkins.
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