A&W enlists Canadian burger lovers for new ad spots featuring the Teen Burger

As the biggest Canadian-owned and operated burger chain, A&W has built brand love for their best-tasting burgers and wanted to remind Canadians of what makes their signature Teen Burger one of the most popular menu items as well as the tastiest: its quality fresh ingredients and, of course, its juicy grass-fed beef raised without hormones or steroids.

To truly speak to what makes the Teen Burger the best-tasting, A&W conducted a tasting for the 15- and 30-second spots and brought together true Canadian burger lovers nationwide to speak to its taste. The tasters included content creators who have organically built content about A&W and burgers themselves, making them the perfect voices to speak to the taste elements of a burger.

Canadian creators included in these "Real Burger Lover" spots include: Josh Boettcher, Christy Collins, Caitlin Torres, Manraj Brar, Marcello Varacalli, Ty Bridgewater, and Maxwell Theodore Lebeuf.

web.aw.ca

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