Marketing Report


Family at the heart of LG’s latest campaign “Life’s Good When You Get More Care”

23-07-2024 | 09:05:23
Throughout the video series, LG will showcase those sometimes unnoticed loving moments experienced in the home while shining a subtle light on how its products enhance everyday lives.

NRMA Insurance launches campaign positioning itself as a help company

23-07-2024 | 08:46:09
The new positioning, developed in partnership with Accenture Song, builds on NRMA  Insurance’s almost 100-year heritage of help and sets a bold ambition for the insurance  company’s intentions for the next century. 

Hot sauce brand Texas Pete picks McKinney as creative and media agency of record

23-07-2024 | 08:33:43
Hot sauce brand Texas Pete has named McKinney as its creative and media agency of record in a bid to expand beyond its stronghold in the Southeast.

Kellanova expands partnership with Interpublic to accelerate global brand growth

23-07-2024 | 08:15:37
In addition, Weber Shandwick will continue to oversee U.S. public relations and influencer engagement for priority brands, in a continuation of its award-winning work for this iconic marketer. Interpublic activation agency Momentum will handle shopper marketing and promotions in North America.

Bitburger unveils 'Bitte', a campaign brewing connections across Europe

19-07-2024 | 08:55:00
Bitburger also installed large-scale out-of-home motifs in busy squares in the centres of European capitals.

E-commerce platform DoorDash celebrates its delivery drivers in latest campaign

19-07-2024 | 08:52:00
The “Can’t Help Helping” campaign is an extension of DoorDash’s new "Your Door To More" brand platform, which launched in January. The full-funnel campaign will run in both Spanish and English across social media, OTT and other assets.

Food brand Knorr teams up with music legend Ludacris for 'Taste Combos' campaign

19-07-2024 | 08:44:00
Knorr has announced year two of its Taste Combos campaign – and this time, they're bringing big, craveable flavor by remixing trending fast food flavors into a nutritious, delicious meal made with Knorr.

M&C Saatchi appoints Abby Clark and Laura Murphy to the creative department

19-07-2024 | 08:34:00
Abby and Laura bring a unique blend of experiences to M&C Saatchi. They first joined forces at a digital and tech-focused CX agency and recently moved from a creative agency within a global media network.

Puma’s ‘Fuel Your Fast’ campaign celebrates the world of Formula One drivers and footballers

18-07-2024 | 08:56:00
Producing three distinct principles - thermographic heat mapping, speed warping, and a lenticular lens - these were designed to bring the viewer into the world of the driver.

Ford unveils social campaign marking the return of classic Ford Capri model

18-07-2024 | 08:48:00
For the relaunch of their iconic Ford model Capri, the automobile manufacturer and their creative agency Wieden+Kennedy London wanted to create something truly memorable.

Volkswagen Anhui selects JvM China as lead co-marketing and creative agency

18-07-2024 | 08:39:00
The agreement comes as the car maker works towards launching a new range of BEVs (Battery Electric Vehicles) and will be working with JvM China to support its introduction to the Chinese market.

Harper’s Bazaar UK partners with Range Rover to deliver multi-platform campaign

17-07-2024 | 10:30:00
Harper’s Bazaar has partnered with Range Rover, the official partner of The Championships, Wimbledon, on a multi-platform campaign including an exclusive event co-hosted at Wimbledon’s Ladies’ Singles Final.

Fuel brand Jet launches campaign on fuel offering and EV services

17-07-2024 | 08:50:00
Running across ITV and ITVX in the Yorkshire, Tyne Tees, Anglia, Central Scotland and Central UK regions, the ad has been carefully targeted to key Jet locations.

Susan Howe appointed CEO of The Weber Shandwick Collective

17-07-2024 | 08:30:00
Susan Howe, who currently serves as the company’s President, will succeed Ms. Heimann as CEO. The leadership transition will take place over the next four months.

Ashley Knight, Florian Root and Pascal Rotteveel join Dentsu Lab’s EMEA leadership team

16-07-2024 | 12:20:28
Joining from Media.Monks, where they led its Experience capability across EMEA and APAC, the team previously ran Jam3 Amsterdam EMEA.

Heinz releases limited edition Deadpool & Wolverine collectibles in new campaign

16-07-2024 | 10:05:58
Created in collaboration with the film, the collectibles include Deadpool’s signature mask, suit, and most importantly, katanas, made specifically for Heinz Ketchup bottles.

Pizza Hut announces sponsorship of Dominoes with new campaign

16-07-2024 | 09:35:38
Pizza Hut UK has humorously unveiled itself as ‘The Official Sponsor of Dominoes’ in a tongue-in-cheek campaign created in partnership with global creative network Iris Worldwide. 

Fundación con Vida’s campaign uses soccer to advocate for environmental conservation

16-07-2024 | 09:23:09
The campaign features four impactful prints, each showcasing a renowned footballer with their most iconic element – their jersey – integrated with the fur texture of an endangered species that corresponds to their nickname.

Edelman Singapore appoints Daniel Ko as Executive Creative Director

16-07-2024 | 08:57:59
In this role, Daniel will bring his breadth of specialist experience to deliver Edelman’s brand of earned creative value for a diverse portfolio of clients.

UPS and tennis phenom unveil campaign to inspire the next generation of small businesses

15-07-2024 | 10:28:38
UPS and tennis phenom Coco Gauff have debuted the latest iteration of UPS’s premier Be Unstoppable brand campaign, with an anime short titled “Coco vs The Doubters.” Inspired by Coco’s pre- and post-match ritual of watching anime, Coco vs The Doubters.

Toyota launches ‘cancel the quit’ campaign for Summer Olympics

15-07-2024 | 09:44:00
Starring renowned athletes from Team USA’s past and present, Toyota’s campaign surrounding this global event aligns itself with Olympic and Paralympic competitors’ commitment to seeing success as a journey, not a destination.