Marketing Report

Creation
Guide Dogs taps We Are Social to support fundraising strategy
Samsung partners with Warner Bros. to celebrate new ‘Superman’ film with global fan campaign
Adidas celebrates cultural icons with new global superstar campaign
Quantum Fiber premieres ‘yay to you’ campaign, a love song to internet users
FTC’s new campaign celebrates local life with a tech edge
CrossCountry Trains launches film celebrating connection through friendly rivalry
INEOS campaign brings old-school automotive spirit back with a twist
Apple Music opens new creative hub in Los Angeles
Creative comms agency The Gate wins Plan International UK account
Billboard campaign aims to fight summer hunger and learning gaps
Croatia unveils AI billboard to combat silent spine epidemic
Global creative agency DAVID launches London hub
[Interview] Fabio Silveira, Managing Director, Havas Creative Middle East
Ad Council and NHTSA unveil new PSA to combat buzzed driving
Mountain Dew deploys ‘thirst guards’ to rescue empty coolers
Bank of Ireland targets Gen Z with digitally-driven brand campaign
VCCP named strategic and creative lead for The Department for Education
MINI goes undercover in cinemas with spy-themed ‘agents of fun’ campaign
Max the Stress Ball melts down in new Income Insurance campaign
BLK empowers black women with #freeyourcrown natural hair campaign
Esquire UK and Harper’s Bazaar UK partners with Range Rover for stylish Wimbledon campaign