Marketing Report

Creation
Ricardo Franco joins BBDO New York as ECD
Scrambled launches TikTok Live
[Column] Libby Allen: Women are shaping Africa’s creative economy
Carhartt campaign celebrates workers behind the outdoors
SXSW launches filmmakers jacket with UNLESS
Bastion named creative and media agency for Geely
MET-Rx campaign blends retro gaming with sports nutrition
Red Cross launches campaign on Mexico’s missing persons
Bastion renames F1 corner for women engineers
Habit targets march madness with fresh campaign
Foot Locker appoints 72andSunny Amsterdam as EMEA Agency
DEPT appoints Mario Zaradic as Creative Director
Clash Royale’s decade of fandom comes to life on screen
Greek beer Kaiser hits 50 with creative campaign
NCPA promotes local pharmacies in satirical campaign
TBWA\MCR launches DOOH campaign controlled by a bum
Tesco campaign spotlights value, community and convenience
Ad Council invites teens to ‘zill’ for mental health
Heineken spotlights community pub rescue
TBWA Hong Kong appoints Choy and Chow as creative partners
Boomshot names Meredith Weiss sole owner