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FOX Television Stations (FTS) is restructuring its Advertising Sales division, merging its local, national and digital sales efforts into one streamlined unit designed to leverage the power of FOX's strong news content, live sports and digital/streaming platforms.

Based in Shanghai, Kien Lim reports to Karl Wu, Chairman and CEO of Havas Greater China, and takes full charge of the business and talent of Havas Media across China.

The global radio station market will grow from $83.74 billion in 2022 to $87.31 billion in 2023 at a compound annual growth rate (CAGR) of 4.3%.

Integral Ad Science, a global media measurement and optimization platform, has announced a significant expansion with TikTok, bringing its industry-leading Total Media Quality brand safety and suitability measurement product to advertisers in 23 new markets.

DoubleVerify, DV, a software platform for digital media measurement, data and analytics, has announced the expansion of its performance solutions to include pre-bid attention optimization segments – enabling brands and agencies to maximize campaign performance at scale by identifying inventory characterized by high attention.

The two channels, Disney Hits and Lofi Minnie, are available now through Loop’s proprietary Loop Player for business.

The partnership will see the direct integration of MGID’s native ads across Playmaker’s web properties to maximize user experience and engagement and increase traffic and monetization.

We are keen on contributors with originality, creativity, versatility and an eye for interesting trends across the sectors that we cover. 

In today’s data-driven era, the application of location and mobility data has significantly shaped the landscape of digital advertising.

GroupM, WPP’s media investment group, has announced the findings of its Europe Digital Audio Advertising Report 2023 produced by GroupM Nexus, GroupM’s industry-leading performance marketing organisation, in partnership with IAB Europe.

This new addition forms part of the continued growth of Samsung’s sports offerings available to its users.

Paramount Global and KKR have announced the signing of a definitive agreement pursuant to which KKR will acquire Simon & Schuster for $1.62 billion in an all-cash transaction.

News Media Canada, the Canadian Association of Broadcasters and CBC/Radio-Canada have applied to Canada’s Competition Bureau to investigate Meta’s abuse of its dominant position, as evidenced by its decision to block news content from its digital platforms in Canada.

Dentsu Group Inc. has announced a significant evolution in its longstanding relationship with Google Cloud by deploying Google Cloud’s Vertex AI and Duet AI for Google Workspace – increasing its focus on driving innovation through emerging technologies such as GenAI.

International entertainment company RTL Group has announced the financial results of the first half of 2023 that showed how a volatile geopolitical and macroeconomic environment affected the business.

 As the exclusive streaming technology provider for Yahoo, Brightcove will power its video streaming from end to end, supporting its massive and growing consumer demand.

DoubleVerify, DV, a software platform for digital media measurement, data and analytics, has announced a partnership with Group Black, one of the largest collectives of Black-owned media and diverse creators.

Consumers are increasingly becoming conscious of how brands invest beyond commercial gains with studies showing that a brand’s diversity and inclusion efforts influence a bulk of customers’ purchase decisions.

Yieldmo, the advertising technology company that operates a Smart Exchange for buyers and sellers, and GroupM, the world's media investment company, have seen impressive results with Yieldmo's newest offering, Dynamic Format Optimization.

Maintaining brand integrity is of paramount importance for venues that operate free ad-supported streaming television channels. Loop Media now offers state-of-the-art ad detection techniques at scale, ensuring businesses are shielded from inappropriate or competitive advertisements.

Playtika Holding Corp., a mobile games pioneer and interactive entertainment player, and Azerion Group N.V. one of Europe’s largest digital advertising and entertainment media platforms, have announced they have entered into a definitive agreement for Playtika to acquire from Azerion its Youda Games portfolio of games, including social card themed title Governor of Poker 3.