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LoopMe, a technology company that uses artificial intelligence (AI) to improve brand advertising performance, has announced new hires on the heels of significant revenue growth.

There’s no release date for these products, and a Google spokesperson said that the company wants to ensure that the tech is helpful and safe before sharing externally.

Now, adtech companies and marketers are embracing the trailblazing innovation for varied reasons from gaining market intelligence, improving persona narratives to generating persona-driven ad content, email campaigns, and landing page copy among other uses.

Gamut offers advertisers brand-safe, direct access to premium CTV video ad inventory and relevant audiences in every DMA. Waymark is a creative AI startup that automates video production and returns ready-to-air commercials for any local business in minutes.

Shutterstock is positioning itself as an “ethical” partner in contrast with rival Getty Images.

Artificial intelligence rapidly became one of the most-watched sectors in media and technology, but it has run into major roadblocks in the way of its ambitions for widespread adoption.

Nielsen is providing volunteer support and continued sponsorship of AI4ALL, a nonprofit focused on opening doors to artificial intelligence (AI) for underrepresented talent through education and mentorship.

With an emphasis on Deep Learning running through the platform, this is enabling a level of measurement and actionable insights for Adludio’s global clients that will help them win the battle for brand attention.

Kantar, the global marketing data and analytics company, has introduced brand lift metrics into Link AI for Digital, the first of the company’s next-gen AI predictive tools.

The Volkswagen Group is strengthening its development competence “in China, for China” to accelerate the pace of innovation, promote technological localization and further strengthen its customer focus in this important market.

A new global report released by CallMiner reveals that 70% of contact center and customer experience (CX) decision makers acknowledge some improvements are needed to the ways their organizations use data to enhance CX.

MZ Group will work closely with AiAdvertising management to develop and implement a comprehensive capital markets strategy designed to increase the Company’s visibility throughout the investment community.

More retailers are investing in automation and artificial intelligence to streamline operations and reduce costs.

There are four emerging technologies on the 2022 Gartner, Inc. Hype Cycle for Digital Advertising that are expected to have a transformational impact on digital advertising: artificial intelligence (AI) for marketing, emotion AI, influence engineering, and generative AI.

AI applications are becoming more common across functions including supply chain, product, and back office. Brands are using AI tools to generate deep customer insights, track supplier pricing, and more.

Belgian scale-up, myskillcamp has acquired AI Learning company, Domoscio which will bring new technology to the HR and L&D space.

Content consumers are now paying more attention to advertisements when they are engaged in the content the ad is placed within.

As the market dynamics impact the supply and demand curves, decision-makers aim to determine the best way to use various financial tools to stem various strategies for speeding the growth and reducing the risks.

Mindshare, the media services company that is part of WPP, has launched Precisely Human Intelligence (PHI) - a new suite of machine learning products that help brands better understand the motivations, mindsets and emotions that drive consumer decision-making and then buy those audiences at scale.

The launch is part of Kantar’s ongoing investment in its digital solutions and is just one of several significant enhancements planned for 2022 - enabling clients to unlock the full potential of their digital campaigns.

HearstX will create experiences for both the physical and the digital worlds, leveraging emerging technology including VR and AR, as well as repurposing the business’ flagship brand events into bespoke, curated experiences.