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E.ON highlights energy dependence with media blackouts

18-11-2025 | 08:51:08
The Ad Break uses disrupted media moments to remind audiences that energy is often unnoticed until it fails.

Music-led campaign promotes wellness in Hispanic communities

17-11-2025 | 09:59:57
The new track transforms the familiar rhythm of Juan Luis Guerra’s hit into a message focused on nutrition, wellbeing and the benefits of incorporating wholesome foods.

Studio Private crafts Nike Basketball film

17-11-2025 | 09:43:05
Directed by Misha Taylor and featuring Bronny James, the film showcases Studio Private’s technical control and visual style, turning a minimal setup into a powerful, cinematic piece.

Chelsea weaves a tapestry of community in new Christmas film

13-11-2025 | 08:56:00
The 2025 Christmas campaign is the second instalment in a film series that positions the club at the heart of modern London culture, telling a story of community, imagination and the unexpected bonds that form between strangers.

Corona marks 100 years with photography powered by the sun

13-11-2025 | 08:34:33
The technique relies on a simple box, a tiny aperture, and sunlight, making the sun both the light source and the creative collaborator.

Tesco embraces imperfect traditions in Christmas campaign

13-11-2025 | 08:19:19
Created in partnership with BBH London, the campaign embraces the funny, chaotic, and unscripted moments that define the festive season, moving away from the traditional portrayal of Christmas as picture-perfect.

Uber taps Snapchat AI for playful brand push

12-11-2025 | 10:08:16
Featuring global music icon Shania Twain alongside Australian musician-comedian Tom Cardy, the campaign celebrates the freedom, convenience, and creative possibilities that come with being a passenger in an Uber rather than behind the wheel.

Disney sparks holiday joy with Taika Waititi-directed Best Christmas Ever

12-11-2025 | 09:57:14
The animated short, which premieres today on Disney+ and online, serves as the centrepiece of Disney’s Make Someone’s Holiday Magic campaign.

Zalando and German Football Association unite fashion and football

10-11-2025 | 09:47:02
The initiative celebrates Zalando’s partnership with the men’s, women’s, and U21 national teams, positioning the online platform at the intersection of fashion, identity, and sports culture.

Farmers take center stage in UPL’s climate campaign

10-11-2025 | 08:35:57
With operations in more than 140 countries, UPL works with both smallholder and large-scale farmers to promote sustainable agricultural practices that support food security and climate action.

Lexus’ ‘December to Remember’ ad returns with nostalgia

07-11-2025 | 08:32:56
The campaign invites audiences to rediscover what makes the holidays truly special: not the gifts we receive, but the emotions and connections that linger long after the celebrations end.

Newport Beach unwraps 50 days of holiday experiences

07-11-2025 | 08:23:54
Running from November 14, 2025, to January 2, 2026, the campaign transforms the city into a coastal holiday wonderland filled with light displays, festive dining, luxury shopping and seasonal events.

Brave movement reimagines a world without childhood violence

07-11-2025 | 08:13:00
Developed by creative agency cummins&partners, the campaign uses the fictional nation as a striking metaphor to demonstrate how preventing childhood violence could transform global prosperity.

Home takes the spotlight in Matalan’s Christmas campaign

07-11-2025 | 08:01:00
The campaign highlights the excitement of preparing for the holidays, from decorating the tree to welcoming loved ones home.

M+C Saatchi wins Severn Trent creative account

07-11-2025 | 06:35:25
The collaboration, supported by consultant Owen Johns at Ocean & Sky, marks the beginning of a strategic partnership aimed at deepening Severn Trent’s regional connection and celebrating its distinct approach to serving communities across the Midlands.

Ad Council campaign urges employers to hire for skills, not degrees

06-11-2025 | 08:34:19
Building on the success of the award-winning “Tear the Paper Ceiling” campaign, the Ad Council and Opportunity@Work have launched a new wave of public service ads titled “Story Unfold.”

Shelter’s Christmas campaign highlights families trapped in temporary homes

05-11-2025 | 08:04:00
The 60-second spot, created by Don’t Panic London and directed by The Greatest Showman filmmaker Michael Gracey, features Bonnie Tyler’s Total Eclipse of the Heart at its centre — turning an everyday annoyance into a powerful metaphor for being trapped without answers.

Coca-Cola celebrates behind-the-scenes heroes in global holiday campaign

04-11-2025 | 08:45:09
Blending human creativity with AI-driven storytelling, the global campaign aims to inspire authentic connection and festive joy across markets.

Brotherhood and belonging drive Scania’s cinematic campaign

03-11-2025 | 07:16:19
The campaign centres on a cinematic film set to a cover of Avicii’s Hey Brother, with vocals by Bryan Adams, and explores the deep bond shared by drivers who live life on the road.

Rebel reimagines Australia without its sporting heartbeat

03-11-2025 | 07:06:45
The film paints a vision that feels both familiar and unsettling, highlighting how deeply sport shapes Australian life.

Girls rewrite their futures in ActionAid’s new campaign

03-11-2025 | 06:50:52
The campaign positions itself as a manifesto of freedom, amplifying the voices of girls who refuse to accept imposed destinies.


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