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DoorDash launches 'Threesome' campaign to spice up Valentine's Day celebrations
DoorDash has become a Valentine’s Day staple by reimagining the way consumers purchase flowers for the holiday – ultimately expanding how we celebrate love in the process.
German confectionery business Storck appoints Havas Media Network UK as its lead agency
Storck will harness HMN UK’s suite of data, technology, and analytics tools to reach these audiences, including its engagement solution, Converged.
Lotus Bakeries selects The Or as creative agency for the BEAR and TREK Brands
The Or will be working on developing two new brand campaigns for both BEAR & TREK.
Just Eat Takeaway.com partners with Rokt to expand retail media programme
Through the partnership, Just Eat Takeaway.com will launch a retail media offering on the order confirmation page across all of its portfolio brands' sites for the first time.
Tesco redesigns logo with fresh produce in latest campaign
Tesco quite literally stands for quality food in a new OOH campaign by BBH London, which replaces the letters of its famous logo with beautiful fresh produce starting with T, E, S, C and O.
Hilltop Honey selects St Luke's as lead creative agency
St Luke’s will be the creative agency of record for Hilltop Honey and its remit includes all through-the-line communications. The work will span OOH, social including YouTube, as well as all brand communications.
Bakehouse appoints Finn Partners to support Hong Kong expansion with brand strategy
This is the second time Finn Partners has been engaged by Bakehouse for brand and communications consultancy.
Restaurant brand Zaxbys appoints Goodby Silverstein & Partners as agency of record
GS&P will be responsible for leading the chicken-focused QSR challenger brand’s strategic and creative marketing efforts, in service of continuing to build on the company’s exciting growth and momentum.
Taco Bell and Publicis London challenges the status quo of traditional meal deal in new campaign
The Meal Deal Tacover. The campaign urges UK shoppers to break out of their habitual same-old lunch routine and ask themselves if a sandwich, crisps, and a drink can truly be considered a ‘meal’.
Domino's Pizza taps TV personality Simon Cowell in its perfect pizza campaign
Cowell, America's favourite judge of perfection, stars in Domino's Pizza Inc.'s newest TV ad, which showcases the brand's passion for ensuring that every pizza is perfect before it goes in the oven.
Grocery retail group Ahold Delhaize USA brands select Havas Media Network as media agency of record
Relevance and precision leveraging real time data will be at the center of the engagement with Havas Media Network, which will support strategy, planning and activation across all traditional and digital channels for the in-scope brands.
Kellanova expands partnership with Interpublic to accelerate global brand growth
In addition, Weber Shandwick will continue to oversee U.S. public relations and influencer engagement for priority brands, in a continuation of its award-winning work for this iconic marketer. Interpublic activation agency Momentum will handle shopper marketing and promotions in North America.
Publicis Media appointed by Nestlé as its media agency in China
The appointment will see Nestlé entrusting Publicis Media China to manage its media requirements including media planning and buying for social and mobile as well as performance media in China.
Vego Garden unveils innovative kitchen composter for sustainable living
Vego Garden, the provider of innovative gardening solutions, announced the launch of its latest offering - the Vego Kitchen Composter.
Chocolate confectionery market size is set to grow by $31 billion from 2024-2028, report
The global chocolate confectionery market size is estimated to grow by $31 billion from 2024-2028, according to Technavio.
Planters nuts and snacks manufacturer launches “Ahhh, nuts” ad campaign
The innovative campaign, developed in collaboration with BBDO MW features four, fast-paced, high-energy spots depicting everyday mishaps while fishing; waiting at a cash machine; opening a highly carbonated bottle; and an experience at a vending machine.
Instacart unveils ads on its AI-powered smart carts
Instacart,the grocery technology company in North America, has announced it is expanding its advertising solutions to Caper Carts, the company's AI-powered smart carts.
Mediaplus wins European Kikkoman account
The entire media strategy, planning, buying and distribution of the European brand campaigns on TV has been in the hands of the Mediaplus Group since April.
Uber Eats to power restaurant delivery on Instacart
In the coming weeks, Instacart customers nationwide will be able to use the Instacart app to order from hundreds of thousands of restaurants, powered by Uber Eats.
Keelings picks ThinkHouse as agency of record for Irish and global marketing
As Keelings enter a new phase of growth across its Irish, UK and European markets, this collaboration signifies an exciting chapter in the company’s marketing journey, with investment aimed at engaging consumers and driving awareness of their brand and values.
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