Tagresults

The research, produced by Serviceplan Group in partnership with the University of St. Gallen and Heidrick & Struggles, outlines how AI is accelerating a fundamental shift in the role and requirements of marketing leaders.

A significant share of the world’s drinking water never reaches consumers due to failing infrastructure, and efforts backed by The Coca-Cola Foundation aim to address the issue through technology, funding and community-based repair programmes.

The headquarters, opening in the first quarter of 2026, reflects the network’s focus on responsible growth and its commitment to Singapore as a strategic base for regional expansion.

AI driven search engines are transforming the information landscape faster than many organizations realize. Where we relied on Google for years, millions of people now turn to models such as ChatGPT and Google AI for direct answers.

The product brings together Capitol Confidential’s political journalism with USLege’s real-time policy tracking technology, offering a unified tool for monitoring and interpreting state and local government activity.

Globant’s latest Game On Report argues that the future of play will be defined by three intertwined pillars: infrastructure, intelligence, and trust.

The Brave Movement, part of Together for Girls, has staged a striking takeover of London’s Outernet to spotlight the urgent need for global investment in ending violence against children, ahead of this weekend’s G20 summit in South Africa.

The deal positions Semrush’s brand visibility and optimization capabilities at the centre of Adobe’s efforts to support marketers navigating shifting discovery behaviours in an AI-driven landscape.

The study highlights how infrastructure, intelligence, and trust are becoming central to the sector, driven largely by expanding AI adoption and changing player expectations.

Alongside the investment, Accenture and Alembic have formed a strategic partnership designed to help clients measure marketing effectiveness in real time and use AI insights to drive revenue.

The technology forms part of an expanded suite of proprietary data and measurement tools that support the company’s growth across more than twenty countries, including momentum in the UK and EMEA.

In a fragmented digital world, the race to capture the attention of influential trendsetters is intensifying, with new research revealing their disproportionate power to shape both consumer habits and multi-million-dollar business deals.

Reporting to Chief Executive Officer Paul Zwillenberg, she will oversee Kantar’s combined expertise, IP, products and technology to support clients across markets.

Reporting to WPP Chief Technology Officer Stephan Pretorius, Horwitz will lead efforts to integrate advanced technology into client solutions, connecting WPP’s creative expertise with global partners to accelerate innovation across commerce, content, and culture.

Artificial intelligence is rapidly transforming modern advertising, driving change across media planning, creative optimization, and audience engagement.

Featuring global music icon Shania Twain alongside Australian musician-comedian Tom Cardy, the campaign celebrates the freedom, convenience, and creative possibilities that come with being a passenger in an Uber rather than behind the wheel.

From powering data-driven creativity to optimising production lines, AI is now embedded in the company’s end-to-end operations—delivering measurable results from factory floor to consumer engagement.

The 2025 edition identifies the rise of the AI-powered buyer as a defining shift in global B2B behaviour, positioning Asia Pacific as a leader in this transformation.

The future will not be won by the most advanced technology, but by the brands that best understand three timeless human principles: our craving for simplicity, our innate sociability, and our fiercely guarded attention.

The study identifies a major shift toward marketing models powered by intelligence and automation, describing an industry where the funnel evolves into a fluid, adaptive customer journey.

The project bridges language, art, and AI-powered technology, reflecting the Galaxy brand’s philosophy of openness and connection.